ELKHART LAKE, Wis., June 22, 2026 – Plymouth, the city that touches 14% of all the cheese that flows through the U.S., is celebrating cheese and all its glory. The family-friendly Cheese Capital Festival takes place Friday, June 26 and Saturday, June 27 for a weekend of cheesy delights and wonders. Several local cheese companies will stage the festivities alongside other major businesses and attractions in Sheboygan County.
Road America – America’s National Park of Speed – will kick off the Cheese Capital Festival with a Friday night concours of elite race cars from the Trans Am Series. The procession will roar to life as these powerful machines depart Road America’s Gate 6 at 5:45 PM, escorted by Plymouth Police Department, arriving at Stayer Park in downtown Plymouth, Wisconsin by 6:00 PM. Festivalgoers will have an exclusive opportunity to see the cars up close, meet the drivers and soak up the excitement before the engines fire up again at 8:00 PM for the return trip to Road America. Tickets for the race weekend at Road America will be available on-site Friday evening and are on sale now at www.roadamerica.com
The two-day Cheddar-bration highlights the rich, cheese heritage of Plymouth with a cheese-eating contest, Mac & Cheese contest, a cheese parade, a magic show and live music from the band Doozey June 26 and the Dave Steffen Band, Smart Mouth on June 27. There’s also a chance for kids and kids at heart to race their very own toy cheese wedge down the Mullet River benefitting a local scholarship fund. Taste as much cheese as you’d like and purchase some to take home! Kids have their very own Fun Zone with face painting, a cow petting zoo, balloon artists and more. There’s even a chance for fun photos ops with local cheese company mascots and the Johnsonville Racing Sausages.
WHAT: Plymouth Cheese Capital Festival
WHEN: Friday June 26 & Saturday June 27 2026; 5:00-10:00 pm on Friday, 10:00 am -10:00 pm Saturday.
WHERE: Stayer Park, Downtown Plymouth, WI,
WHY: To Celebrate Everything Cheese, Plymouth’s Cheese Heritage and Family Fun
This event is supported by local cheese companies and major employers including Sargento, Masters Gallery Foods, Sartori and Great Lakes Cheese, as well as other Plymouth Chamber members such as Johnsonville Foods, Nesemann’s Diamond Center, Suchon Funeral Home, CLA (CliftonLarsonAllen LLP), Van Horn Automotive Group, Vesta CPA, The Big Cheese, Next Step Insurance, Shell Plastics, Baird- The Schlichting Group, Booth Leadership, Hartman’s Bakery, Haucke Plumbing & Heating, and is being organized by a committee of Plymouth Chamber members.
This is a free event for the public celebrating Plymouth and its cheese heritage. Please watch the Plymouth Chamber website at www.plymouthwisconsin.com for additional info.
B-Roll Link: https://roadamerica.sharefile.com/public/share/web-saae0f6be961542bda72b68e5d9192367
