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Student Stories

These stories were authored by graduating students in UW-Madison’s Department of Life Sciences Communication, highlighting various early-stage businesses in Wisconsin and their founders.

AirDeck helps create on-demand business presentations during COVID-19

The entertainment industry has increasingly become “on-demand” with movie, television and music streaming services. But in the business world, people still rely...

Boosted Chews looks to stimulate interest in its caffeine product

Some entrepreneurs bite off more than they can chew. UW-Madison seniors Kit Chow and Aditya Singh Parihar knew what they were sinking...

CarePool lowers rural transit barriers for elderly, disabled

As a young entrepreneur, Josh Massey witnessed the agony his grandmother experienced riding the Medicare vans to medical appointments and other visits...

Eau Claire startup looks to streamline AV installation with wireless platform

Eau Claire-based UpStream provides wireless technology in order to eliminate the hassles of wired media presentations.  Founded in 2019,...

Estrigenix Therapeutics develops hot flash treatment that minimizes cancer risk

A recently founded therapeutic company has re-invented estrogen treatment to target hot flashes in menopausal women without the risk of post-treatment health...

Mappix creating a social network for drone imagery

In an increasingly virtual world, the need for managing and storing data is crucial.  With the drone and virtual...

Milwaukee-based health food startup offers anxiety relief with vitamin-fortified drinks

Satori Food Project Inc. has developed vitamin-fortified drinks that can be made in a Keurig brewer to provide anxiety relief. The K-Cups...

Qobotix aims to tackle automated challenges facing manufacturers

At the end of an assembly line might be a finished product, but there is still one crucial task that remains --...

SmarTrac can help alleviate shortage of physical therapists

Physical therapy can make the difference for a quick post-surgery recovery. Unfortunately, the U.S. is experiencing an extreme shortage...

Talent Bandit hopes to ‘steal’ its share of the staffing market

Inefficient. clunky. extra work.  These are words that come to the mind of Bill Neill, co-founder of Talent Bandit,...
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