Chrysler Group’s Drive for Your School Challenge Awards Five Schools with a $25,000 Total Contribution

64 schools across the country competed for the grand prize, a cash contribution to support literacy and student enrichment


AUBURN HILLS, Mich., May 15 /PRNewswire-FirstCall/ — In celebration of 24 years of Chrysler Group minivan production and more than 11 million vehicles sold, the Chrysler Group is proud to award five winning schools of the Drive for Your School Challenge with a $25,000 total contribution.



The Chrysler Group’s annual Drive for the Kids program encourages student family members and friends who are adult licensed drivers to visit select schools to test drive Chrysler Town & Country and Dodge Caravan/Grand Caravan minivan vehicles. For each completed test drive and short questionnaire, the participating school receives a $5 contribution from the Chrysler Group.



The Drive for Your School Challenge was an additional promotion this year that encouraged a friendly competition between these participating schools. The challenge ran during the month of April and the 64 schools were divided into five regions across the country. The top-performing school in test drives and completed questionnaires in each region received an additional $5,000 contribution to support literacy and student enrichment, donated by the Chrysler Group.



  The five winning schools of the $5,000 prize are:
   1. North Springs Elementary School
   Columbia, S.C.
   2. St Michael’s Grammar School
   Newark, N.J.
   3. Richards R-V School
   West Plains, Mont.
   4. St Paul’s Catholic Pre School
   Bloomer, Wis.
   5. Sanders Elementary School
   Hollandale, Miss.



“We would like to congratulate the winners of the Drive for Your School Challenge and all of the schools that participated in this competition,” said George Murphy, Chrysler Group Senior Vice President – Global Marketing. “The challenge was a fun way to elevate awareness about the importance of childhood literacy and raise money for local schools around the country.”



Recently making headlines, more than one-fifth of adults living in the U.S. are functionally illiterate and that statistic rises to one-third at our nation’s capital, according to a report on the District of Columbia. Functional illiteracy spans adults who have trouble comprehending items such as bus schedules, reading maps and filling out job applications, according to an Associated Press report.



About Drive for the Kids:



The Drive for the Kids program was created in 1993 to highlight the Chrysler Group’s award-winning minivans and support education. The Chrysler Group funds a national program, called Drive for the Kids, to help parents raise money for educational and student enrichment programs. Drive for the Kids combines a fundraiser for the school with an opportunity for parents to tryout the latest Chrysler Group minivans and other family vehicles. The Drive for the Kids program is a fun and easy way for schools to earn money to benefit students.



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Source: Chrysler Group