MILTON, Wis. (July 1, 2026) – Diamond Assets, one of the nation’s largest and most-trusted technology buyback partners serving schools, businesses, and government agencies, today announced that Chris McDade has been hired as Senior Vice President of Business Development.
McDade will lead the company’s business development strategy, focusing on expanding strategic partnerships, identifying new growth opportunities, and strengthening relationships across the education, government, and enterprise sectors. He will work closely with customers, partners, and internal teams to drive sustainable growth and enhance Diamond Assets’ position as a leading technology lifecycle solutions provider.
McDade brings more than 25 years of technology sales and leadership experience, including more than two decades with Apple, where he consistently delivered exceptional growth, built high-performing teams, and developed strategic relationships with some of the nation’s largest education, state and local government, and enterprise organizations.
Most recently, McDade served as Senior National Large Account Sales Manager at Apple, where he led seven regional teams supporting the company’s top 100 state, local government, and education (SLED) accounts nationwide. Under his leadership, annual revenue grew from $211 million to more than $403 million, with his organization earning top national rankings multiple times and exceeding quota by 188 percent in both 2021 and 2023.
Throughout his career, McDade has led large cross-functional teams of sales professionals, engineers, and solution architects, helping organizations deploy technology solutions at scale. He has advised CIOs and executive leadership teams on technology strategy, funding opportunities, procurement processes, and digital transformation initiatives, while building strong partnerships that deliver long-term value.
“Chris brings an extraordinary combination of leadership experience, strategic vision, and industry relationships that will help accelerate Diamond Assets’ continued growth,” said John Starcke, President of Diamond Assets. “His deep understanding of education, government, and enterprise markets, along with his proven ability to develop successful teams and partnerships, makes him an outstanding addition to our leadership team.”
“I’m excited to join Diamond Assets at such an important time in the company’s growth,” said McDade. “The opportunity to help organizations maximize the value of their technology investments while building strategic partnerships that support long-term success aligns perfectly with my passion for helping customers achieve meaningful outcomes. I look forward to working with our team, customers, and partners to continue expanding Diamond Assets’ impact nationwide.”
Prior to his national leadership role, McDade spent more than a decade as Apple’s Senior Regional Manager for the Southwest, leading teams across Texas, Arizona, New Mexico, Colorado, and Nevada. During that time, his region achieved the No. 1 national ranking multiple times and became recognized for its success in supporting K-12 schools, higher education institutions, and government organizations. Earlier in his career, he held leadership positions at Apple, Works.com, and IBM.
His extensive leadership experience, strong industry relationships, and proven track record of driving growth position him to play a key role in advancing Diamond Assets’ mission of helping organizations build smarter, more sustainable technology strategies.
ABOUT DIAMOND ASSETS
Diamond Assets is one of the most-trusted Apple technology buyback partners in the nation. Diamond Assets helps schools, businesses, and government agencies create sustainable plans that ensure equitable access to technology. Focused on transparent, reliable, and knowledgeable service, the Diamond Assets team helps customers develop sustainable technology plans, get the most value for their current Apple devices at their end of life to fund replacements, and feel secure that their devices have been responsibly upcycled or recycled.
