Favorite lifestyle destination to host recycling drive with Goodwill on April 18, in addition to green initiatives throughout the year
WHAT:
In celebration of Earth Day and as part of its annual commitment to sustainability, Hilldale, Madison’s premier retail, dining, and lifestyle destination, is thrilled to host a free recycling drive in partnership with Goodwill of South Central Wisconsin on April 18. From 8am-12pm, the Goodwill donation truck will be located in the rear parking lot of L.L. Bean, open for the community to donate electronics, clothing, household items, and more, included here.
Beyond this Earth Day celebration, Hilldale businesses and its property management team are dedicated to green initiatives throughout the year, within key industries, including retail, dining, operations, marketing, and more. Operational efforts such as the planting of drought-resistant plants and trees, use of Bioswale channels to filter stormwater runoff, restaurant composting, and conversion of parking garage and lot lighting to LED are complemented by sustainable onsite amenities, including ample bike racks, Little Free Libraries, and plentiful recycling containers for public use. Hilldale also hosts a Farmers Market from May to October featuring local farms, organic produce, microgreens and plant seedlings.
Environmental efforts are also prioritized within individual businesses at Hilldale, including:
- Anthropologie—Guests can enjoy $20 off a new $100+ full-price pair of jeans when they recycle their denim items that are at least 90% cotton.
- Faherty—On April 18, guests can bring a used Faherty item back and receive $15 to spend in-store. Guests can also resell their items to shop Faherty Second Wave, an online retail store for pre-loved pieces anytime. Guests can also score a sustainably made detergent strip with each purchase and enter to win a sustainably made laundry bundle with a $250+ purchase, all happening April 17-23. Lastly, the brand is currently using 72% responsible materials in clothing with the goal of 100% by 2030.
- Forage Kitchen—Locally-owned eatery focuses on locally-sourced ingredients, and to-go orders include compostable bowls and silverware, plus recyclable lids and cups.
- L.L. Bean—Prioritizes recycled polyester and nylon whenever possible and works to responsibly source down and cotton. More here.
- Levi’s—Guests can trade in Levi’s jeans and denim jackets and receive an electronic gift card for their current value.
- Lovesac—Products are built to last a lifetime and are made with easily replaceable and repairable parts. Upholstery is also created with repurposed plastic water bottles.
- Lush—On April 18, guests can head to the Plaza for a fun seed bomb activity. Guests can also return their used Lush containers for recycling and get a free fresh face mask or savings on their next order. See items eligible for return here.
- Lululemon—Guests can trade in good-condition, eligible athletic gear for an e-gift card.
- Madewell—Offers $20 off a new full-price pair of jeans with a trade-in of jeans at least 90% cotton.
- Metcalfe’s Market—Shoppers receive a $0.10 credit for each clean bag they shop with, and can bring in single-use bags for recycling too. Metcalfe’s also offers Ocean Plastic Bags, which can be reused up to 125 times, are manufactured in the United States using 50% green power, and can be recycled.
- Paper Source—Offers domestically-created recyclable paper (often with fiber made from renewable sources) from mills that practice sustainable forestry.
- Reformation—Opening later this year, Reformation is at the forefront of innovation in sustainable fashion—running the first sustainable factory in Los Angeles, using deadstock and eco fabrics, and tracking the environmental impact of every product.
- Sephora—Showcases a variety of green brands and offers the opportunity to drop off clean plastic product containers for recycling. Details here.
- Sweetgreen—Features locally-sourced food and is committed to becoming carbon neutral by the end of 2027, plus offers compostable utensils, plates, and bowls.
- Title Nine—Offers many sustainable brands and accepts gently-used bras and new underwear with tags to be recycled.
- Ulla Eyewear—Offers the opportunity for guests to trade in good-condition eyeglass frames for store credit.
“At Hilldale, we understand that caring for our environment is central to what makes Madison, Madison,” said Amanda Stiebens, General Manager of Hilldale. “We’re so proud of the meaningful green initiatives we’ve implemented here — it’s important that Hilldale not only reflects the values of our community, but actively contributes to a more sustainable future for everyone who lives, works, and visits here.”
For more information about Hilldale, their upcoming happenings, and collection of businesses, please visit hilldale.com.
CONTACT:
For press inquiries, please contact Kate Hagen at kate@pilchbarnet.com or text or call 608.575.4375.
ABOUT HILLDALE:
WS Development has successfully transformed Hilldale into an outdoor street-style shopping experience equipped with pedestrian walkways, social gathering spots, and lush landscaping.
Hilldale is home to more than 55 shops, restaurants, and entertainment options including Apple, lululemon, Madewell, Anthropologie, Levi’s, Shake Shack, L.L. Bean, Kendra Scott, Sur La Table, and Title Nine, alongside best-in-class local offerings like Morgan’s Shoes, Ulla Eyewear, Twigs and Crescendo Espresso Bar. Hilldale most recently welcomed a handful of new offerings including Faherty, Rowan, Sephora, Warby Parker, Jaxen Grey, Sweetgreen, and Gorjana.
Hilldale brings Madison’s best together in one easy-access Midtown west side location. The laidback, strollable setting makes Hilldale feel like a mini getaway, even when you’re close to home.
For more information, go to www.hilldale.com and find them on Facebook and Instagram.
ABOUT WS DEVELOPMENT:
Massachusetts-based WS Development is a mixed-use developer with a singular mission: creating places people want to be. With an approach that values art, science, innovation and, above all else, people, WS strives to engage each community it serves with best-in-class installations and activations. Established in 1990, WS is a vertically-integrated company that conceptualizes, owns, operates and leases more than 100 properties that range from cutting-edge urban spaces to lifestyle and community centers. With over 25 million square feet of existing space and an additional 10 million square feet of planned development, it is one of the largest privately-owned development firms in the country. For more information, visit www.wsdevelopment.com, call 617.232.8900 or follow WS Development on LinkedIn.
