MADISON – Wisconsin Manufacturers and Commerce (WMC) and Johnson Financial Group opened voting for the 10th Annual Coolest Thing Made in Wisconsin contest on Monday morning. Since its inception in 2016, the contest has garnered more than 1.5 million votes from Wisconsinites, highlighting the manufacturing industry’s economic output, career opportunities and innovative products.
Past champions have included iconic soda, high-tech beverage dispensers, firetrucks, cranes, motorcycles, military vehicles, robotic carts, rifles, and even kringle. Nearly 150 products are competing for the title this year, hailing from every corner of the state and representing the breadth of the manufacturing industry’s output.
Manufacturers, employees, and consumers alike are welcome to participate in the voting. Votes can be cast once per day, per email at www.madeinwis.com. After the popular vote round ends on Sept. 30, the top 16 products will go on to compete in “Manufacturing Madness,” a bracket-style tournament ultimately culminating with one champion. The 2025 Coolest Thing Made in Wisconsin will be crowned at WMC’s Business Day event in Madison on Oct. 23.
Visit www.madeinwis.com to see this year’s nominees and vote.
