For Immediate Release
Contact:			
Tom Eggert, Executive Director, WI Sustainable Business Council, 
sustain@bus.wisc.edu,  608-267-2761				
Madison, Wisconsin – November 19, 2012 – The Wisconsin Sustainable Business Council and Cool Choices welcome the Wisconsin business community for a direct business-to-business exchange of sustainability experiences, tools, solutions and ideas at their 5th annual conference on December 7th. The Conference will be held at the American Family Corporate Campus Training Center in Madison. The theme this year is Innovation Meets Sustainability.
The Wisconsin Sustainable Business Council Conference is the largest conference in the upper Midwest on business and sustainability. The format features business representatives talking about how they have implemented various sustainability projects and initiatives – from greening their fleet to justifying a capital project. Last year the Council welcomed 320 attendees.
The conference is ideal for business executives, board members, senior managers, small business owners, plant managers, sustainability coordinators, green teams, sustainability advocates and students interested in sustainability. It is planned by students and is designed to provide practical tools, strategies and lessons that can be taken back to a business and implemented immediately.
This year’s sessions include: 
Innovation Leaders of Today 
Community and Employee Engagement 
Sourcing to Encourage Sustainability 
Economics of Sustainability 
Breakthrough Technologies 
Environmental Management Systems 
Workforce Health & Wellness 
Waste Trends & Goals 
What We Can Learn from Green Breweries 
Speakers include: 
Keynote speaker Evonne Steger, American Family Insurance 
Beau Engman, Johnson Controls 
Chad Mark, Advanced Disposal Systems (formerly Veolia) 
Corey Zarecki, Gundersen Lutheran 
Dan Andersen, Phillips-Medisize 
Dan Carey, New Glarus Brewing Company 
Donette Beattie, Culver’s 
Greg Gorski, Tosca Limited 
Jeff Neubauer, Kranz Inc. 
Jeffrey Jaeckels, Madison Gas & Electric Company 
Jessy Servi, Rawson Contractors 
Jim McCabe, Milwaukee Brewing Company 
John Mourand, Briggs & Stratton 
Julie Sinistore, Virent 
June Fischer, Kohls 
Kaity Gilles, Green Bay Packaging 
Lincoln Fowler, Alterra 
Lisa Geason-Bauer, Evolution Marketing 
Mark Hanson, Hoffman 
Marv Klowak, Briggs & Stratton 
Morgan Wiswall, Menasha Packaging 
Paul Graham, Central Waters Brewing Company 
Paul Oswald, ESI 
Randy Peterson, Lands’ End 
Rob Hendrickson, Frito-Lay 
Rochelle Bast, Go Riteway 
Russ Klisch, Lakefront Brewing 
Shane Lauterbach, Lauterbach Group 
Shawn Rediske, Water House Foods 
Steve Hasbrook, Brady Corporation 
Steven Ziegler, Gilson Inc. 
Conference Web site: 
http://conference.wisconsinsustainability.com/ 
Facebook page: 
http://www.facebook.com/events/290449137740890/
 
             
		