MADISON, WIS. – World Dairy Expo® is pleased to welcome Michelle Brokish, Spring Green, Wis., as the organization’s new Sponsorship Manager. In this role, Brokish will cultivate and strengthen relationships with the hundreds of corporate, farm and individual sponsors who support the world’s premier dairy event, while working closely with the Commercial Exhibitor Committee.
Brokish brings a unique blend of relationship management, organizational expertise and a passion for agriculture to the position. Her professional background as a Quality Engineer and current role in remodeling design have equipped her with strong skills in coordinating complex deliverables, maintaining accurate documentation and ensuring commitments are fulfilled—critical components of successful sponsorship management.
In addition to her professional experience, Brokish has hands-on involvement in sponsorship coordination through her work with the Badger State Outboard Association, where she helps build partnerships and deliver value to event sponsors. Her ability to communicate effectively, manage multiple priorities and build trust-based relationships will support World Dairy Expo’s continued commitment to sponsor success.
“I am honored to join World Dairy Expo and contribute to an event that represents so much of what I value—community, agriculture and excellence,” shares Brokish. “I look forward to working with Expo’s dedicated sponsors and building meaningful relationships that support the continued growth and success of this iconic event.”
“We are excited to welcome Michelle to the World Dairy Expo team,” says Laura Herschleb, WDE General Manager. “Her strong attention to detail, relationship-focused mindset and genuine connection to the dairy industry make her an excellent fit for this role. We look forward to the impact she will have in strengthening our sponsor partnerships.”
Brokish holds a Bachelor of Science degree in Industrial Technology Management from the University of Wisconsin–Platteville and has been actively involved in agricultural organizations and community events, including the Iowa County Dairy Breakfast Committee. Her personal connection to dairy farming further fuels her enthusiasm for the industry and the mission of World Dairy Expo.
Serving as the meeting place of the global dairy industry, World Dairy Expo is the premier forum for the dairy community to learn, share, create commerce and showcase competition. The annual event will return to Madison, Wis. September 29 – October 2, 2026. Dairy producers can experience the world’s largest dairy-focused trade show, a world-class dairy cattle show, attend seminars, meetings and presentations highlighting the latest and greatest in the industry and connect with other producers. Download the World Dairy Expo mobile app, visit worlddairyexpo.com or follow WDE on Facebook, Instagram, LinkedIn, Spotify, or YouTube for more information.
