MILWAUKEE – The final Milwaukee Night Market of 2025 will be held on Wednesday, October 1, which was reserved as a make-up date for the July 16 Market which was cancelled due to severe weather. Presented by Clover®, the open-air market and entertainment venue features over 100 local vendors, artists, performers and more. The Night Market is held on West Wisconsin Avenue between 2nd Street and Vel R. Phillps Avenue from 5 to 9 p.m.
“Although we are sad to see the season come to a close, we are excited to host our first ever October Night Market,” said Stacie Callies, Executive Director of Westown Association. “After an exciting summer of events throughout the city, we’re hoping this will be the perfect send-off into fall. And if you haven’t made it to the Market yet this year, don’t miss your last chance!”
“As Milwaukee’s hometown payments company, Fiserv is honored to support the Milwaukee Night Market and celebrate the creativity and drive of our city’s entrepreneurs,” said Bob Hau, Chief Financial Officer of Fiserv. “Through Clover, the world’s smartest point-of-sale and business management system, we’re helping local small businesses grow, connect with their customers and contribute to a thriving downtown community.”
The October Market will feature the Retro Rewind theme, which was originally scheduled for July 16, taking us back in time to the 80s, 90s and early 2000s eras. Many of the local vendors scheduled for July will return as well, including All Goods, Clutch Vintage, Refresh Vintage and Fresh to Death Vintage. A full list of vendor and sponsor booths, along with a map of the event footprint, can be found at mkenightmarket.com/october-vendors.
In the Educators Credit Union Entertainment Zone, get groovy to throwback setlists from Joe Wray, DJ Mixx’chelle and Dre Llamo and see pop-up performances inspired by earlier decades. See the fill lineup at mkenightmarket.com/entertainment-october. The 2025 acts were hand-selected by a volunteer curation committee supported by event media partners Radio Milwaukee and 101.7 The Truth.
Be sure to head inside the Bradley Symphony Center for a pop-up concert series in partnership with the Milwaukee Symphony Center and Milwaukee Public Television starting at 6 p.m. The Plaza Pop-Up is also back this month at the northeast corner of Vel R. Phillips Plaza where attendees can sing tunes at the Bars & Recreation mobile karaoke suite and enjoy a draft beverage from the Draft & Co. vintage beer truck. See full details on the special activations at mkenightmarket.com/special-activations-oct.
Thanks to Interstate Parking, those coming downtown for the Night Market are encouraged to take advantage of the $3 parking rate at The Avenue structure (entrances at 615 N. Plankinton Ave. and 258 W. Michigan St.). Guests should also consider using ride share services or public transit such as The Hop and MCTS to travel safely and responsibly.
W. Wisconsin Ave. will close at 10 a.m. for event set-up at 2nd St. and Vel R. Phillips Ave., along with mid-block closures on N. MLK Dr. between Wells St. and W. Wisconsin Ave. and 2nd St. north and south of W. Wisconsin Ave. Streets will reopen after midnight.
Sponsors of the 2025 Milwaukee Night Market include Clover, Miller Lite, Jameson Irish Whiskey, Potawatomi Casino Hotel, GRAEF, Gruber Law Offices, 310W, Peoples State Bank and VISIT Milwaukee.
Dates for the 2026 event will be announced at a later date. The Milwaukee Night Market provides a unique opportunity to gather on West Wisconsin Avenue, creating an environment for individuals of all ages and backgrounds to experience Milwaukee. You can view highlights from the 2024 Night Market at mkenightmarket.com/media.
