MERRILL, Wis., Aug. 7,2025 – Marcus & Millichap (NYSE: MMI), a leading commercial real estate brokerage firm specializing in investment sales, financing, research and advisory services, announced today the sale of Pine Crest Nursing Home facility in Merrill, Wisconsin. The property sold for $9.5 million.
“As the only skilled nursing facility in Merrill, the property drew strong interest during a highly competitive marketing process,” said Ray Giannini, senior managing director investments. “With current occupancy at 70% and strong Medicaid and Medicare per diem rates, the buyer sees significant opportunity to increase both occupancy and revenue moving forward.”
Giannini, investment specialist in Marcus & Millichap’s Milwaukee office, had the exclusive listing to market the property on behalf of the seller and procured the buyer.
Pine Crest Nursing Home is a 120-bed skilled nursing facility located at 2100 E. 6th St. Operated by North Central Health Care, the property features 117 units, including 105 private rooms and 15 semi-private rooms. The facility has served the area for nearly 70 years, with several phases of construction, including the recent addition of a memory care unit, rehabilitation center and special care units.
