GREEN BAY, Wis. — The Dairy Business Association today announced its 2026 Dairy Strong conference keynote speakers: Brett Sciotto, CEO of Idealyst Innovation, and Ben Leibl, Public Relations Specialist for Kwik Trip, Inc. The annual dairy conference, which will be held at the KI Convention Center in Green Bay on January 14-15, will focus on leading with purpose, one person, one policy and one farm at a time.
Brett Sciotto, former Army Intelligence Officer and founder of Idealyst, a firm empowering American farmers and ranchers by solving on-farm challenges and unlocking new opportunities through innovation, will deliver his compelling report on the Future State of Agriculture. He will examine external forces, such as global affluence, geopolitics, climate volatility and human health. A well-known speaker on agriculture innovation and trends, Sciotto will use his unique and engaging presentation style to inform and empower Dairy Strong attendees.
Have you ever wondered how Kwik Trip’s reputation for best-in-class customer service came to be? Then be sure to be at Dairy Strong to hear from one of the Kwik Trip leaders, Ben Leibl. In his keynote address, Leibl will share how compassion in the workplace and treating others well creates a dynamic work environment. He will share why we shouldn’t “keep score” with our coworkers and highlight the importance of serving others without expecting anything in return as a key to finding happiness in life.
In his role at Kwik Trip, Leibl assists coworkers with ongoing educational needs and directs the company’s praise program, which last year included acknowledging over 2,600 unsolicited guest letters.
“We’re eager to welcome Brett and Ben as our keynote speakers for the upcoming Dairy Strong conference in January,” Tim Trotter, DBA CEO, said. “They each bring a unique message, underscoring the importance of both strategies and relationships in establishing a stronger future for dairy.”
The 2026 Dairy Strong will feature well-known speakers, panelists and breakout sessions that explore how leading with purpose continues to shape the dairy community’s future.
Sponsorship and exhibitor information, speaker updates and other 2026 Dairy Strong conference announcements can be found at DairyStrong.org.
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About DBA:
The Dairy Business Association is Wisconsin’s leading dairy advocacy group, championing smart and sensible regulations affecting the dairy community. The nonprofit organization is comprised of farmers, milk processors, vendors, and other business partners who work collaboratively to ensure that dairy farms of all sizes have the support they need to keep America’s Dairyland strong. More information: www.dairyforward.com.
