(Oak Brook, IL; April 22, 2021)– Portillo’s, the fast casual restaurant concept known for its menu of Chicago-style favorites, is excited to announce details for its newest location in Madison, WI. The restaurant is slated to open in late 2021 at the West Towne Mall, which has been redeveloped by owner Seritage Growth Properties. This is the second Madison location for Portillo’s, which also operates locations in Brookfield and Greenfield, WI.
“We’ve heard from many of our fans since we first opened in Madison two years ago – they wanted another Portillo’s on the West side of town,” said CEO Michael Osanloo. “We’re excited to be able to deliver on that request and bring our unrivaled Chicago street food to the other side of the capital city.”
The restaurant will feature a diner-themed interior drawing décor inspiration from the 1950’s and 1960’s. The 7,800 square foot restaurant will include seating for more than 180 guests indoors, along with a spacious outdoor patio. Portillo’s West Madison will be one of the brand’s first restaurant locations to feature a triple-lane drive-thru. The brand has long been known for its speedy double-lane drive-thru; West Madison’s third lane will help to accommodate online orders. Once open, guests will be able to enjoy a variety of Portillo’s classic menu items including Chicago-Style Hot Dogs, Famous Italian Beef sandwiches, char-grilled burgers, fresh salads, and Portillo’s Famous Chocolate Cake.
“We are excited to welcome a top restaurant brand like Portillo’s to our newly redeveloped property in Madison,” said Mary Rottler, Executive Vice President of Leasing and Operations of Seritage. “Portillo’s joins other category-leading retailers like Dave & Busters, Total Wine & More, and Hobby Lobby to complete the property’s lease up and provide consumers with an exceptional shopping experience.”
Fans are invited to register for a chance to attend a sneak peek meal prior to the opening and receive updates on the Portillo’s West Madison, WI location by signing up at portillos.com/WestMadison.