Sprecher Brewery Company: Rescue Fleet roll out

Glendale, WI – Members of the media are cordially invited to attend the official Sprecher Brewing Company Rescue Fleet Roll Out, 3pm-5pm on Thursday, May 14th, at Sprecher Brewing Company, 701 W. Glendale Ave., Glendale, WI.

Spring has sprung and Sprecher Brewery is preparing to set its rescue fleet loose for the summer.

At this time last year Sprecher was putting the finishing touches on its first converted fire truck, which became the first tap truck for the Milwaukee County Parks Traveling Beer Garden™.

Much to the delight of Milwaukee County residents, their friends, and tourists, the Traveling Beer Garden sparked a renewed appreciation of our parks and local ingenuity.

Spurred by the success of the Traveling Beer Garden™, Sprecher acquired and converted a few more fire trucks, ambulances and a bus. This year there will be two Traveling Beer Gardens™ making eight stops in Milwaukee County Parks May 20th – September 7th. Discover Wisconsin will have its own converted fire truck and ambulance—Sprecher is the official beer and soda of Discover Wisconsin–and there is an additional converted fire truck and ambulance designated for events hosted by fire departments throughout the state.

“Our fleet has acted as good will ambassadors for the brewery, the county and the state.

Wherever these vehicles go we see people of all ages having a really good time and appreciating their surroundings. We’re excited about our expanded fleet; each vehicle has a fascinating history. This year we’ll serve a mix of familiar and new Sprecher beers, sodas, malt beverages (including Hard Apple Pie), and food items. Come and see what makes the Sprecher fleet so newsworthy,” said Jeff Hamilton, president of Sprecher Brewing Company.

What: Sprecher Brewing Company Rescue Fleet Roll Out Media Event

When: Thursday, May 14, 2015

Time: 3pm – 5pm

Where: Sprecher Brewing Company, 701 W. Glendale Ave, Glendale, WI

Public Preview of the Rescue Fleet Roll Out:

From 5pm-8pm, May 14th, the Sprecher Rescue Fleet Roll Out will open to the public. Members of the general public are invited to come see the entire rescue fleet, enjoy samples, take photos, purchase food and beverages, play bung hole toss, and have a mini-summer holiday. Emergencies permitting, fire fighters from the North Shore Fire Department will bring their tower truck along with a few additional vehicles for all to view.

Sprecher Brewing Company will donate a portion of the proceeds from sales at this event to the North Shore Fire Rescue Foundation. In addition to food and beverages available for purchase, Sprecher will also have its rescue t-shirt for sale. Four dollars ($4) from every purchase goes directly to the North Shore Fire Rescue Foundation.

About Sprecher Brewing Company

Maker of award-winning beers and gourmet sodas, Sprecher Brewing Company is Milwaukee’s first craft brewery since Prohibition. Established in 1985 by Randy Sprecher, Sprecher Brewery continues to be a leader in Wisconsin’s craft brewing industry. This year Sprecher celebrates its 30th Anniversary. 1985-2015: 30 Years of Beer and Cheers!

Sprecher Brewing Company is located at 701 W. Glendale Ave, Glendale, WI, 53209. Visit our Gift Shop, Monday – Saturday 11am-6pm; Sunday 11am-5pm. Join us for a tour any day of the week. Make your reservations at http://www.sprecherbrewery.com, or call 414.964.2739.