Wilderness Resort: Wilderness on the Lake earns Green Wisconsin certification

Contact: Heidi Fendos, PR Counsel for Wilderness Resort
414-778-0766; heidi@fendospr.com


Green program supports Wisconsin’s conservation tradition

WISCONSIN DELLS, Wis. (MAY 19, 2014) – Wilderness on the Lake, part of the Wilderness Resort – America’s largest waterpark resort – located in Wisconsin Dells, has become a certified member of the Wisconsin Department of Tourism’s Travel Green Wisconsin program. The property earned its certification by using environmentally friendly cleaning supplies and an ozone laundry system that doesn’t require hot water and uses less detergent; utilizing energy efficient lighting; and installing water-saving shower heads.

In addition, each Wilderness on the Lake guest room utilizes in-room recycling and an InnCom lighting system which keep lights on only when a series of sensors detect a presence in the room. The property also only replaces towels when they are left on the floor by guests to indicate they are dirty or at the end of a guest’s stay. Likewise sheets, are only washed after the 4th night of a guest’s stay or unless requested.

According to Joe Eck, General Manager of Wilderness Resort, “We are honored to have earned this Green Certification for our Wilderness on the Lake property and are now striving to earn it for our other properties.”

Eck adds that whenever a mattress is replaced from any of the Wilderness Resort’s lodging options, the resort works with a company that breaks them down and recycles the metal frame and coils. And, instead of putting old sheets and bed spreads into landfills, the resort donates them to a variety of nonprofit organizations that help the poor and homeless.

“It is a goal of our entire management team to constantly look for ways to reduce the impact our properties have on the environment,” states Eck.

Wilderness on the Lake joins more than 519 TGW Certified businesses.

Even seemingly small practices can have a big impact. In a study done in 2013, Travel Green Wisconsin businesses that installed low flow fixtures such as toilets, showerheads, and faucets, reduced their annual water use by nearly 37 million gallons. When stacked end-to-end, that’s enough water bottles to circle the Earth over one and a half times. Additionally the study found that by switching to energy-efficient compact fluorescent light bulbs, Travel Green Wisconsin businesses reduced their lighting-related electricity usage by 75 percent, saving an estimated $3 million each year.

Travel Green Wisconsin was the first of its kind in the nation and serves as a model to promote environmentally-friendly practices in the tourism industry. The program is unique for its inclusion of all tourism-related businesses and organizations including but not limited to attractions, events, accommodations, outfitters, restaurants, retail, visitor centers and more. Tourism businesses interested in learning more about becoming certified can contact Marketing Specialist Christina Torkelson at ctorkelson@travelwisconsin.com or 608-266-1238.

The mission of the Wisconsin Department of Tourism is to market the state as the Midwest’s premier travel destination for fun by executing industry-leading marketing programs and establishing strategic partnerships. The Department plays a significant role in generating greater economic impact and jobs for Wisconsin. The portal for traveler information can be found at www.travelwisconsin.com.

Wilderness on the Lake is part of the Wilderness Resort. It is an upscale condominium resort, featuring 108 two-and three-bedroom units, each overlooking Lake Delton. The property also includes Cubby’s Cove indoor and outdoor waterpark, Big Fish 3D Mini Golf as well as quick service eateries and retail outlets. Guests of Wilderness on the Lake can also utilize a shuttle service or complimentary water taxi in the summer months to go and explore all of the amenities at Wilderness Hotel & Golf Resort and Glacier Canyon Lodge. For more information on the resort, visit www.WildernessResort.com or call 800.867.WILD.