B-cycle Free During Bike to Work Week, May 11th through 17th
Free rides, commuter support stations and annual membership promotions
(Madison, WI) -The Madison B-cycle bike sharing system will be offering a range of free resources to get Madison riding during the Wisconsin Bicycle Federation’s Bike to Work Week May 11th through 17th, including free trips on B-cycle the entire week. The promotion is timed during Madison’s busiest bicycle commuting week of the year, and provides the perfect opportunity for Madisonians to try out the iconic red bikes. The usual one-time user fee of $5 will be waived at all of the 35 B-cycle kiosks during the week, making all trips lasting less than thirty minutes free to anyone who wants to experience Madison’s favorite active transportation resource and those who want to participate in Bike to Work Week.
“Ride to work, pedal to a new restaurant at lunch, or just get more errands done without having to deal with traffic and parking,” suggested Claire Hurley, Madison B-cycle Manager. “B-cycle is the perfect way to travel further without driving, and Bike to Work Week is Madison’s chance to try B-cycle for free.”
In addition to free access to the program, Madison B-cycle is hosting a commuter support station the Monday, Wednesday, and Friday mornings of Bike to Work Week at the Camp Randall B-cycle station where the Southwest Commuter Corridor intersects South Breese Terrace. Bike commuters can check out the B-cycle program and fuel up with breakfast from Whole Foods. On Thursday morning, Madison B-cycle will have the ArtBikes on display during Planet Bike’s “Bacon on the Bike Path” at John Nolen Drive.
To further empower Madisonians to travel Madison by bike, annual memberships to B-cycle will be free with the purchase of a Bike Fed Membership and all B-cycle members are eligible for free memberships to Community Car during Bike to Work Week. (Madison, WI)