Wisconsin Potato and Vegetable Growers Association: Recipe contest spices up Wisconsin potato salads for July 4th

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Michelle Rothmeyer, TMA + Peritus

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Wisconsin Potato and Vegetable Growers Association Announces Winners of Recipe Contest

Antigo, WI – July 2, 2013 – The Wisconsin Potato and Vegetable Growers Association (WPVGA) challenged consumers to recreate a summer classic – potato salad – by hosting the Wisconsin Potato-Salad-with-Panache Recipe Contest at http://www.eatwisconsinpotatoes.com.

The winners of the Wisconsin Potato-Salad-with-Panache Recipe Contest are:

Champion – Asian Inspired Potato Salad with Spicy Peanut Sauce and Shrimp in Lettuce Cups. Featuring Yukon Gold potatoes, this potato salad combines the rich flavors of ginger, lime, cilantro, coconut milk, coriander and peanut butter with the freshness of celery, scallions and shrimp.
http://eatwisconsinpotatoes.com/rbook/recipe/view/3607

Second Place – Mediterranean Red Potato Salad with Crispy Prosciutto, Figs and Incendiary Walnuts. Wisconsin red potatoes, figs, and prosciutto are well dressed with cayenne, olive oil, vinegar and gorgonzola cheese in this Mediterranean potato salad recipe.
http://eatwisconsinpotatoes.com/rbook/recipe/view/3593

Third Place – Roasted Potato Salad with Goat Cheese and Pine Nuts. This salad provides a wonderful combination of flavors and textures with potatoes, asparagus, Kalamata olives, red onion, grape tomatoes, arugula, goat cheese and pine nuts.
http://eatwisconsinpotatoes.com/rbook/recipe/view/3582

Mary McShack of Montgomery, Alabama, was the winner of the Wisconsin Potato-Salad-with-Panache Recipe Contest, and was awarded a $500 gift card from Amazon.com for her efforts. Second place winner Julie DeMatteo, of Clementon, New Jersey, won a $150 gift card from Pampered Chef. And Gilda Lester of Millsboro, Delaware, took home a $100 gift card from Pampered Chef for third place.

Wendy Rusch, of Trego, Wisconsin, was the randomly-drawn winner of a $100 gift card from Williams-Sonoma.

Dana Rady, WPVGA’s Director of Promotion, Communication and Consumer Education, notes, “Our contestants made it very difficult to choose the winners – the entries were very creative. We also noted distinct consumer preferences, with a large number of recipes with Asian, Mediterranean and Hispanic flavors. We plan to share these specific recipes in upcoming blog posts and on our consumer Facebook page.”

The WPVGA will provide grocers with free downloadable recipe tearpads of the winning Potato-Salad-with-Panache recipe. The WPVGA website offers a diverse selection of free Point-of-Purchase material on its industry website http://www.wisconsinpotatoes.com.

The WPVGA is a non-profit organization that represents and promotes potato and vegetable growers across Wisconsin. It currently serves more than 300 members and affiliates. Visit the WPVGA online at http://www.wisconsinpotatoes.com.