Michael Best & Friedrich: Named innovation leader by BTI Consulting

Michael Best & Friedrich LLP was recently placed on BTI Consulting’s Innovation Honor Roll and named as an “Unparalleled Innovator” in its newly released The BTI Brand Elite: Client Perceptions of the Best-Branded Firms of 2013. According to interviews with in-house corporate counsel at more than 500 of the world’s largest and most influential companies, BTI’s research states “clients place Michael Best in an elite group of law firms changing the way law firms do business.” This distinction is based on more than 3,000 interviews with corporate counsel regarding more than 400 law firm brands.