UW-Milwaukee: Expert to discuss new resurgence of Japanese innovation

MILWAUKEE — Masaaki “Mike” Kotabe of Temple University will discuss “Have Japanese Companies Stood Still During Japan’s Lost Decade?” on Friday, April 8, at an event sponsored by the University of Wisconsin-Milwaukee Lubar School of Business.

An expert on international business and marketing with a strong focus on Japan, Kotabe will talk about new Japanese product innovations that are suited for a world with dwindling resources and may lead to the resurgence of the Japanese competitive juggernaut in different ways than in the past.

The presentation runs from 12-1:30 p.m. at the University Club of Milwaukee, 924 E. Wells St.

Kotabe is the Washburn Chair in International Business and Marketing, and director of research at the Institute of Global Management Studies at Temple University’s Fox School of Business. He currently serves as the editor of the Journal of International Management, is a fellow of the Academy of International Business, and is an adviser to the United Nations and World Trade Organization’s Executive Forum on National Export Strategies. He received his Ph.D. in Marketing and International Business at Michigan State University.

This seminar is sponsored by the Lubar School’s International Business Center and is made possible through a Business and International Education grant from the U.S. Department of Education. For additional information or to register, contact Rita Derleth at 414-229-3824 or [email protected].