Integrity Insurance: Names Tim McAdow as Director of Communications

October 19, 2011

Appleton, Wis. (October 19, 2011) – Tim McAdow is Integrity Insurance’s new director of communications.

As director of communications, McAdow’s responsibilities include enhancing Integrity’s advertising program, developing marketing and sales tools, heightening co-op advertising opportunities for the agencies, managing public and media relations as well as corporate communications.

A native of Shawano, McAdow received his bachelor’s degree in graphic communications management from the University of Wisconsin-Stout. He brings more than 22 years of marketing and communications experience to his role at Integrity, most recently as vice president of sales and marketing at H.C. Miller in Green Bay.

Brad Kelly, Integrity’s vice president of sales and marketing, said McAdow’s expertise in corporate communications, public relations, development of marketing tools for independent resellers of products and services and strategic planning with an emphasis on print, broadcast, digital and social media strategies and execution will benefit Integrity.

“Tim’s extensive knowledge and background in corporate communication, and his friendly, professional demeanor will be a valuable asset to the Sales & Marketing Department, enhancing the service our team provides,” he said.

About Integrity Insurance
Integrity Insurance established in 1933 is based in Appleton, Wisconsin. Integrity offers auto, home and business insurance through a network of independent agents throughout Iowa, Minnesota and Wisconsin. With an affiliate partner Grange Insurance based in Columbus, Ohio — the enterprise has $2 billion in assets and $1.0 billion in annual revenue and holds an AM Best rating of “A” Excellent. For more information, visit