FatWallet: Wraps up a record Thanksgiving weekend and gears up for another heavy round of holiday shoppers hopping to find hotter deals

For Immediate Release:

Closing out one of their busiest Black Fridays, FatWallet.com prepares for another mad rush of Cyber Monday and Christmas shoppers expecting to score an even bigger selection of the hottest deals and coupons of the year.

Beloit, WI November 28, 2011 — FatWallet, the preferred online shopping resource for millions of savvy shoppers, wraps up a record Black Friday weekend and prepares for continued heavy shopping activity right up to Christmas Day. Although too early to report revenues, the popular deal site received a significant lift from unique and new visitors (as high as 16%) during the Thanksgiving weekend in 2011 over 2010. Tech led the way for most popular product interest with FatWallet shoppers as Black Friday deals for laptops, LED/LCD HDTV’s and tablets received the most views and outbound clicks.

“Some of the biggest shopping days of the year happen after Black Friday and we’re expecting the trend for increased visitors to continue through Cyber Monday right up to Christmas Day,” said Ryan Washatka, FatWallet COO. “That’s good news for shoppers that either missed the busy Black Friday weekend or waited. They’ll find another round of the hottest deals of the year on FatWallet for the next 3-4 weeks.”

FatWallet’s Cyber Monday Deals and Christmas Deals (set to launch Nov. 29) will feature thousands of up-to-the-minute sale items released by hundreds of popular stores leading up to the “last day to ship before Christmas”. The FatWallet staff and savvy forums community, some of the most experienced deal hunters on the internet, keep all the holiday bargains current and detailed, assuring shoppers the best values of the season on one web site. For bonus savings, FatWallet members can take advantage of the annual Holiday Cash Back Sale which features more than 200 popular stores offering generous cash back increases through the end of the year.