Dean Group Media: Strengthen your website – and your body

One of the savviest business people and fitness experts in SE Wisconsin has to be Coach Bob Hahn of Real Fitness and Health Center in Cedarburg. He operates a great gym and is a great guy to boot. (Ask about his “Boot” camps.) Coach Bob recently rebuilt his website and called me to help with testimonials.

Online video testimonials are one of the simplest and most effective ways to promote your business, because you’re not promoting the business – your customers and others who know you are promoting you! You can only sing your own praises so long in any business. Third party testimonials offer a credibility you can’t get elsewhere.

I spoke with several of Coach Bob’s customers, then put some short video “sound bites” on the Real Fitness home page (http://www.getrealfit.com/) and edited an intriguing story out of longer bites that you can view here: http://www.getrealfit.com/RealFitnessVideo.php.

The real trick is getting people to talk, comfortably. That’s what I did for 25 years as a broadcast journalist, developing the techniques and rapport to put even the most camera-shy individuals at ease to produce great sound bites.

While you’re looking at the video at http://www.getrealfit.com, note what a great job Coach Bob’s done with his website. It’s a truly friendly place to visit, just like his gym! And while you’re at it, sign up for some of his fitness programs.

I can help strengthen your website with video. Coach Bob can help strengthen your body! (He also offers corporate wellness programs.)

So – what are you waiting for? Call – 262-238-8740 – or email: dennis@deangroup.com.

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View more success stories in video!

Scroll down the list of case studies you’ll find here — http://www.deangroupmedia.com/CaseStudies.html — and click on the orange MEDIA when you find something of interest. For a free analysis of how video can help your business – call (262) 238-8740 now, or simply click: info@deangroup.com.

Dean Group Media combines Emmy-winning talent and marketing experience to create dynamic, sales-motivating videos online, on disk and on-the-air.

Dennis Dean is a Communications Consultant and Managing Partner for Dean Group Media. He may be reached via email: dennis@deangroup.com.