Sonic Foundry Selected to Webcast Campus Technology 2008

MADISON, Wis., July 23 /PRNewswire-FirstCall/ — Sonic Foundry, Inc. (NASDAQ:SOFO) , the recognized market leader for rich media webcasting and knowledge management, today announced the company will be recording Campus Technology 2008: Welcome to Next-Gen.Edu ( This event marks the 15th year for the higher education conference, held July 28 – 31 at the Westin Waterfront Hotel in Boston, Mass.

This year’s conference offers a blueprint for adapting to the new demands of Web 2.0 teaching and learning, both in and out of the classroom, and explores how educators are coping with the ever-increasing demands on their resources, skills and time.

“The capturing of presentations for reference and review is essential to our conference attendees. Sonic Foundry recorded selected sessions from our annual summer conferences for years; it’s a great way to share conference highlights widely, and a wonderful resource for those who want to review session content in depth,” said Mary Grush, conference director.

Key sessions to be recorded by Sonic Foundry at Campus Technology 2008, available at, will include:

— Adrian Sannier, university technology officer at ASU, who will deliver a keynote address on strategies for putting ground-breaking plans in place that will serve the next generation of students.

— John S. Camp, Ph.D., Wayne State University’s former CIO will present a session on drive innovation and promote outstanding 21st century classrooms on your campus.

In addition to the formal speaker sessions, poster presentations are scheduled for Tuesday and Wednesday afternoon, notably:

— Jim Jorstad, Director of Educational Technologies, University of Wisconsin-La Crosse to present Thinking Outside the Box: Using Mediasite to Engage Faculty and Extend University Outreach

— Diane Zorn, Course Director, York University School of Arts and Letters, to present Six Ways to Promote Deep and Durable Learning in Rich Media Online Learning Environments

— Sean Brown, vice president of education for Sonic Foundry, will give a Technology Classroom presentation on Rich Media ROI for Higher Education

To view key presentations from Campus Technology 2007: Roadmap to IT Leadership visit

Since its introduction in 2003, Sonic Foundry’s Mediasite has set the standard as a transformational communication medium for delivering critical information and sharing knowledge. The patented Mediasite webcasting and content management system quickly and cost-effectively automates the capture, management, delivery and search of rich media presentations that combine audio, video and accompanying graphics for live or on-demand viewing.

Campus Technology 2008 ( will be webcasted by Sonic Foundry’s Event Services group, which consists of systems engineers and project managers with an extensive knowledge of audio/video production and webcasting. The group and its strategic partners supply technical webcasting services and expertise to organizations who seek to complement their conference or event with viewing over the web. Launched in January 2007, the Event Services group has provided live and on-demand webcasting for clients ranging from Fortune 500 corporations and university associations to sporting events and charitable organizations.

About Sonic Foundry(R), Inc.

Founded in 1991, Sonic Foundry (NASDAQ:SOFO) ( is the recognized market leader for rich media webcasting and knowledge management, providing education and training solutions and services that link an information-driven world. Based in Madison, Wisconsin, the company has received numerous awards including the 2007 Frost & Sullivan Global Market Leadership Award, Ziff Davis Media’s Baseline Magazine’s sixth fastest-growing software company with sales under $150 million and Deloitte’s Technology Fast 500. Named a Bersin & Associates 2007 Learning Leader, Sonic Foundry’s webcasting and knowledge management solutions are trusted by education institutions, Fortune 500 companies and government agencies for a variety of critical communication needs. Sonic Foundry is changing the way organizations communicate via the web and how people around the globe receive vital information needed for education, business, professional advancement and safety. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.

Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for Sonic Foundry’s products, its ability to succeed in capturing significant revenues from media services and/or systems, the effect of new competitors in its market, integration of acquired business and other risk factors identified from time to time in its filings with the Securities and Exchange Commission.

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Source: Sonic Foundry, Inc.

CONTACT: Press, Tammy Kramer of Sonic Foundry, Inc., +1-608-237-8592,

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