Leinenkugel’s Toasts American Craft Beer Week With Adventure, Innovation and Growth

U.S. Congress Recognizes American Craft Beer Week May 12-18

CHIPPEWA FALLS, Wis., May 12 /PRNewswire/ — As craft beer fans’ thirst for diversity continues to evolve, the 141-year-old Jacob Leinenkugel Brewing Company, based in Chippewa Falls, WI, brews more opportunities for consumers to explore their pour. Leinenkugel’s, which has recently expanded from an Upper Midwestern regional brewer to offering year-round and seasonal brews throughout the U.S., is supporting beer lovers’ affinity for craft beers in new places and through new ways to enjoy their beer.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080512/AQM109)

“The craft beer category continues to surge and Leinenkugel’s adventurous portfolio of 11 brews is quenching craft beer fans’ palate for flavor and serving options,” says Jake Leinenkugel, president of the Jacob Leinenkugel Brewing Company.

As American Craft Beer Week — first recognized in 2006 by the U.S. Congress — kicks off May 12-18, Leinenkugel’s encourages fans to celebrate with adventurous ways to serve, mix and pair craft beer. In fact, the Leinie Lodge, the hospitality center in Chippewa Falls, WI, home to the Leinenkugel brewery since 1867, is planning a food and beer tasting hosted by Leinenkugel’s staff on May 16 from 4 p.m. until 6 p.m. The event is free and open to the public.

Craft Beer a Hit at Baseball Stadiums

To celebrate American Craft Beer Week, Leinenkugel’s suggests heading out to a ballgame to take in America’s favorite pastime this summer. Leinenkugel’s beer varieties are now available at baseball stadiums across the country including: Dodger Stadium, Ameriquest Field and Minute Maid Park in Texas, the new Washington Nationals stadium, U.S. Cellular in Chicago and Miller Park in Milwaukee, Camden Yards, Baltimore, Progressive Field, Cleveland, Comerica Park, Detroit, the Metrodome, Minneapolis, Citizens Bank Park in Philadelphia and Petco Park in San Diego. Before hitting the ballgame, Leinie’s suggests taking a swing at a few beer-infused tailgating recipes.

  Leinenkugel’s Summer Shandy Shrimp Skewers

  24 medium shrimp, shells on, deveined

  2 lemons, cut into wedges

  8 skewers

  1/3 cup extra-virgin olive oil

  1/2 cup salad oil

  1/4 cup tarragon vinegar

  1/2 cup Leinenkugel’s Summer Shandy

  4 cloves garlic, minced

  1/4 teaspoon Tabasco sauce

  2 teaspoons salt

  1/4 teaspoon dry mustard

  1 tablespoon sugar

  1 teaspoon paprika

  1/2 teaspoon pepper

  1/3 cup honey

  Fresh chopped tarragon leaves

Combine olive oil, salad oil, tarragon vinegar, Leinenkugel’s Summer Shandy, garlic, Tabasco sauce, salt, dry mustard, sugar, paprika and pepper. Reserve 1/4 cup of the marinade for basting. Place shrimp in a large resealable storage bag. Add marinade to bag and refrigerate for 4 hours, turning occasionally.

Place the shrimp and lemon wedges on 8 skewers, alternating them. Add 1/3 cup of honey to reserved marinade to create basting sauce. Place skewers on the barbeque, baste as they cook. Sprinkle with fresh chopped tarragon leaves to finish.

For additional recipes, mixes, pairing ideas and events, go to http://www.leinie.com/.

Leinenkugel’s, brewed in Chippewa Falls, is the leading craft brewer in the upper Midwest. Leinenkugel’s year-round offerings include Leinenkugel’s Sunset Wheat, Honey Weiss, Berry Weiss, Leinie’s Red, Creamy Dark, Original and Light. In addition to Summer Shandy, Leinenkugel’s offers three other limited-release beers including Big Butt Doppelbock, Leinenkugel’s Oktoberfest, and fall favorite Leinenkugel’s Apple Spice. For more information on the rich history of Leinenkugel’s, visit http://www.leinie.com/.

First Call Analyst:
FCMN Contact:

Source: Jacob Leinenkugel Brewing Company

CONTACT: Shannon McCarthy of Leum PR Group, +1-612-345-5411,
smccarthy@leumpr.com, for Jacob Leinenkugel Brewing Company

Web site: http://www.leinie.com/