Suburban ‘Brady’ Homes and Urban Lofts Fill Voids With Large-Scale Exclusive Artwork for the Modern Mindset

DE PERE, Wis., Dec. 11 /PRNewswire/ — From mid-century modern homes in the ‘burbs (think Brady Bunch) to urban city lofts, hip homeowners are challenged to find artwork to fit their atypical interiors and often large, open environments.


(Photo: http://www.newscom.com/cgi-bin/prnh/20071211/NYFNSL03)


The recent revival in mid-century modern architecture has brought back furniture styles, decor, and accessories from the period, but left a gap in the availability of large-scale, modern artwork for residential spaces, according to Steve McLean who has sought to address the problem with an online gallery at http://www.remedywhite.com/.


“Previously, the only choices for filling large, contemporary, or retro-inspired environments were either pricey fine art or mass-produced images and wallpapers — options that are too expensive, too small, or too conventional to fit a modish lifestyle,” said McLean, gallery owner.


The Remedy White gallery solves the frequent dilemma that homeowners like Steve and his wife Tamara faced when they purchased their mid-century modern home in the Midwest. Unable to find original art to fit the environment, the frustrated couple began commissioning underground artists for an online gallery. The gallery offers other mod lovers oversized creative solutions billing them as, “Big Art for the Modern Mindset.”


At Remedy White, homeowners and loft-dwellers can shop online for original signed art in limited-edition prints and in large-scale format, up to 4′ x 8′. A variety of artists and styles are available, all complementing the modern design environment — from lowbrow and pop art, to graphic arts and patterns, to photography featuring retro subjects. Prices for the large-scale pieces range from just $300 to $2,000.


Remedy White recruits artists from around the country and exclusively licenses their works for limited-edition runs. The gallery welcomes all artist submissions for review, and particularly seeks creative and original modern-influenced styles.


“We give the artist as well as the homeowner the opportunity to make a bold, personal statement,” said Steve McLean. “The result is an original remedy for white walls, hence the name, Remedy White.”


Remedy White offers large-scale artwork in a variety of substrates including stretched canvas, framed art paper, and direct-to-surface imaging on rigid art panels. Sizes range from big 14″ x 20″ to biggest 48″ x 96″. Visit http://www.remedywhite.com/ or call (877) 202-9042 for more information.


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Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20071211/NYFNSL03
AP Archive:
http://photoarchive.ap.org/
PRN Photo Desk,
photodesk@prnewswire.com

Source: Remedy White


CONTACT: Tamara McLean, Gallery Director, 1-877-202-9042,
tamara@remedywhite.com


Web site: http://www.remedywhite.com/