Brewer Takes Home Eight Medals at Annual Brewing Competition
MILWAUKEE, Oct. 15 /PRNewswire/ — Miller Brewing Company, America’s oldest major brewer, added eight medals to its trophy case this weekend at the Brewers Association’s annual Great American Beer Festival. Since 1996, Miller now has won an industry-leading 113 awards between both the Great American Beer Festival and the bi-annual World Beer Cup, more than any other large brewer.
“Once again, our peers have recognized our passion and dedication to the craft of brewing great beer,” said Dr. David Ryder, Miller’s head brewmaster. “We are proud to continue Frederick Miller’s vision of delivering ‘confoundedly good beers’ to beer enthusiasts everywhere. To receive so many awards at this year’s Great American Beer Festival is very satisfying.”
The Great American Beer Festival was held in Denver October 11-13, boasting the biggest selection of beers assembled at one time in the United States. Miller walked away with three gold medals, three silver medals and two bronze medals in the 26th annual competition, which featured more than 470 brewers and nearly 2,800 beer brands.
Notably, for the second year in a row, Miller swept the American-Style Specialty Lager category, winning the gold with Icehouse, silver with Mickey’s Ice and bronze with Mickey’s. Miller Genuine Draft, one of the company’s trademark brands, also received a silver medal in the American-Style Lager category.
Other Miller Brewing Company winners were:
— Leinenkugel’s Berry Weiss, Fruit Beer or Vegetable Beer
— Hamm’s, American-Style Lager
— Henry Weinhard’s Classic Dark, American-Style Dark Lager
— Frederick Miller’s Classic Chocolate Lager, Herb and Spice Beer
About Miller Brewing Company:
As one of America’s oldest brewers, Miller Brewing Company continues the commitment of founder Frederick J. Miller to brew “confoundedly good beers” with “uncompromising quality.” Through more than 150 years of innovation and brewing excellence, Miller has built a broad portfolio of award-winning beers that capture approximately 18 percent of the U.S. beer market. In the past decade, Miller beers have won 105 medals — more than twice as many as its major competitors — at the biannual World Beer Cup and annual Great American Beer Fest. An unprecedented four-time gold award winner at the World Beer Cup, Miller Lite is the great tasting, less filling beer that has defined the American light lager category since 1975. Miller’s latest innovation, Miller Chill, is a chelada-style beer brewed with lime and salt, providing a unique twist on refreshment. Miller also brews smooth, golden rich Miller Genuine Draft using a unique cold-filtering process introduced in 1985. The company’s oldest brew is Miller High Life, the champagne of beers. Miller imports Peroni Nastro Azzurro, Pilsner Urquell, Tyskie and Foster’s, and it offers regional craft brews from the Jacob Leinenkugel Brewing Company and the Blitz- Weinhard Brewing Company. Near-premium beers include Milwaukee’s Best Light, Steel Reserve, Olde English 800, Mickey’s Malt Liquor, Icehouse and Sharp’s, a non-alcohol brew. Miller also offers the Sparks line of caffeinated alcohol beverages. Miller is a wholly owned subsidiary of SABMiller plc, one of the world’s leading brewers with a global footprint spread across five continents.
For more information, visit http://www.millerbrewing.com/.
First Call Analyst:
Source: Miller Brewing Company