Kohl’s Department Stores to Leverage VantageScore(SM) for Automated Risk Decisions

VantageScore’s retail industry popularity continues to grow

COSTA MESA, Calif., Oct. 15 /PRNewswire/ — Experian(R), a global information services provider, today announced that Kohl’s, one of the nation’s premiere department store retailers, will utilize VantageScore(SM) from Experian for scoring both its retail credit card application approval process and its portfolio and account review process.

VantageScore, a credit score jointly developed by Experian, Equifax and TransUnion, simplifies the credit granting process for businesses by providing a service that applies one, consistent formula to data from all three of the credit bureaus. Introduced to the market in March 2006, this innovative approach to credit scoring provides an objective credit scoring system across all three national credit reporting companies.

“VantageScore represents a breakthrough in credit scoring technology,” says Kerry Williams, group president, Credit Services & Decision Analytics at Experian. “Kohl’s is among the first companies to implement VantageScore from Experian into their automated scoring systems — a testament to their forward-thinking vision and reliance on innovative technology.”

“Kohl’s is very confident in the predictiveness VantageScore has shown in assessing risk,” said Troy Carrothers, Senior Vice President, Credit at Kohl’s. “We believe in employing leading-edge technology to enhance our processes and increase the value we bring to our customers and shareholders.”

VantageScore is being independently marketed and sold separately through each of the three national credit reporting companies via licensing agreements with VantageScore Solutions, LLC.

For more information about VantageScore from Experian, please call 888 414 1120 or visit http://www.experian.com/products/vantagescore.html.

About Experian

Experian(R) is a global leader in providing information, analytical and marketing services to organizations and consumers to help manage the risk and reward of commercial and financial decisions. Combining its unique information tools and deep understanding of individuals, markets and economies, Experian partners with organizations around the world to establish and strengthen customer relationships and provide their businesses with competitive advantage. For consumers, Experian delivers critical information that enables them to make financial and purchasing decisions with greater control and confidence. Clients include organizations from financial services, retail and catalog, telecommunications, utilities, media, insurance, automotive, leisure, e-commerce, manufacturing, property and government sectors.

Experian Group Limited is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. It has corporate headquarters in Dublin, Ireland, and operational headquarters in Costa Mesa, Calif., and Nottingham, UK. Experian employs approximately 15,500 people in 36 countries worldwide, supporting clients in more than 65 countries. Annual sales are in excess of $3.8 billion.

For more information, visit the Group’s Web site on http://www.experiangroup.com/.

About Kohl’s

Based in Menomonee Falls, Wis., Kohl’s (NYSE:KSS) is a family-focused, value-oriented specialty department store offering moderately priced, exclusive and national brand apparel, shoes, accessories, beauty and home products in an exciting shopping environment. A company committed to the communities it serves, Kohl’s operates 914 stores in 47 states and has raised more than $85 million for children’s initiatives nationwide through its Kohl’s Cares for Kids(R) philanthropic program.

For a list of store locations and information, or for the added convenience of shopping online, visit http://www.kohls.com/.

Experian and the marks used herein are service marks or registered trademarks of Experian Information Solutions, Inc. Other product and company names mentioned herein may be the trademarks of their respective owners.