PDMA: Organization Gives to United Way in New Twist: Event Attendees Learn Problem Solving Techniques to Help Solve United Way Issues

Madison, WI (April 24, 2006)

Seven professional problem solvers that have experience speaking at nationally attended events will be facilitating a very unique, day-long event titled “United Ideation: Techniques in Problem Solving and Brainstorming”. The event will be the May meeting of the Product Development and Management Association (PDMA), Wisconsin chapter, and will benefit the United Way.

This event differs from typical day-long seminars in that attendees will immediately apply newly learned techniques to help solve seven current issues facing the United Way. A portion of proceeds will also benefit the United Way.

Attendees will learn creative problem solving and brainstorming techniques, as well as management tools that will help them facilitate and build strong teams. The packed list of facilitators includes speakers from both Wisconsin and Chicago, who will each be offering hands-on sessions to feature distinctive techniques for creative and structured problem solving and brainstorming.

The event will be held on May 10, 2006 from 8am until 5pm at the Fluno Center on University of Wisconsin – Madison campus. The Fluno Center is located at 601 University Avenue in Madison.

Patrick Reid, President of the PDMA Wisconsin chapter, feels the meeting creates an excellent win-win scenario. “We have a strong chapter with members and meeting attendees from across Wisconsin and the Chicagoland area. This meeting will be excellent in that it will go beyond typical seminar lecturing. Attendees will be interactively engaged to not only learn excellent techniques to be applied within their careers, but they will also help with seven real societal and organizational issues that have been identified by the United Way.”

Nan Cnare, VP of Community Building for United Way Dane County, is equally excited. “This is the first time that the United Way of Dane County has partnered with a professional organization to be the inspiration and content for a training seminar. We look forward to the many ideas and recommendations that we will receive from the Wisconsin Chapter of the Product Development and Management Association to help address our community’s most important needs.”

Early-bird registration fees are $115 for PDMA members, $135 for non-members, and $25 for full-time students through May 5. Online registrations can be made at http://www.productinnovatorscom/wisconsin. Continental breakfast, lunch, and refreshments will be served.

About PDMA

The Product Development and Management Association (PDMA) is the premier global advocate for product development and management professionals since 1976. With 25 chapters and more than 2,500 members, its mission is to improve the effectiveness of individuals and organizations in product development and management. The Wisconsin chapter was formed in 2002 to create a community for marketing, research, and engineering and other professional involved and interested in new product and service development. Speakers are drawn from leading companies throughout Wisconsin and the nation. Chapter membership and meeting attendance draw from across the state, with meetings regularly scheduled in the Milwaukee, Madison, and Fox Cities metro areas. For more information, please contact Pat Reid, Chapter President, at (608) 224-0377 or other listed board member. http://www.pdma.org