Forward Wisconsin Award: Boeing Executive to Keynote High Performance Workplace Conference

National Baldrige Quality Award Winners to Present
Dr. David Spong, retired president of Aerospace Support for Boeing Integrated Defense Systems, will be the keynote speaker at the annual Wisconsin Forward Award excellence at work conference, February 21–22 at the American Family Conference Center, Madison.

The conference, entitled “Unleashing Potential for World Class Performance,” is Wisconsin’s premiere celebration and learning event for performance excellence. Dr. Spong will keynote the conference on Tuesday, February 22, speaking on “A Quest for Excellence in Two Organizations.” He will also be featured in a conference session, presenting “Leadership, Innovation and Organizational Agility.”

Cost and registration information may be obtained from the Forward Award, (608) 663-5300, by email at [email protected], or on the Web at

Dr. Spong is the only two-time winner of the Malcolm Baldrige National Quality Award for two different organizations in two different sectors. While serving as vice president and general manager of Airlift and Tanker Programs, the Boeing organization received the 1998 Baldrige Award for manufacturing. In 2003, Aerospace Support was awarded the Baldrige in the service sector. He currently serves as the chair of the Board of Overseers for the Baldrige Award, and as a member of the Board of Directors of the Baldrige Foundation.

Other featured speakers include

· Dawn Murphy, vice president for Baldrige recipient St. Luke’s Health System, Kansas City, MO, presenting on the “Integration of Baldrige Business Model in Health Care” and “Best Practices in Healthcare Human Resources”;

· Sandra Cokeley Pederson, director of quality and community relations for Baldrige recipient Pearl River School District, Pearl River, NY, presenting “Pearls of Wisdom: Pearl River School District’s Formula for Educational Excellence”;
· Rose Almon-Martin, vice president of performance excellence and marketing services for Baldrige recipient Medrad, Inc., Pittsburgh, PA presenting “Voice of the Customer: Customer, Market and Stakeholder Focus” and “Leadership and Human Resources Change”;
· Steve Hoisington, vice president of manufacturing operations and quality, Johnson Controls, Milwaukee, presenting Results that Matter;
· Brent Remington, director of corporate development, Runzheimer International, Rochester, presenting “Provisions for Your Performance Excellence Trip”;
· Michael Cienian, vice president of engineering and quality, Springs Window Fashions, Middleton, presenting on “Springs’ ‘Best Experience’ Journey”.

Town hall meetings on Business and Health Care will conclude the conference.

“An important part of building innovation and agility into Wisconsin workplaces comes from the exchange of knowledge and best practices,” said Elizabeth Menzer, WFA executive director. “This conference is designed to facilitate that exchange. We’ll also celebrate the successes of organizations committed to performance excellence and motivate newcomers to embrace the principles and practices that can contribute to an organization’s economic competitiveness and overall effectiveness.”

Wisconsin Forward Award was created in 1997 to advance the competitive position of Wisconsin organizations in the national and international marketplace. The program is modeled after the Baldrige Award. WFA promotes and recognizes world-class standards of management practice and customer-focused quality improvement in Wisconsin’s workplaces. The program is open to organizations from all sectors, including manufacturing, business, education, health care, government, and not-for-profit.