MILWAUKEE (April 2, 2026) – Cousins Subs® announced today the return of its semi-annual Round Up Campaign in support of the Make It Better Foundation, which addresses community needs in health and wellness, hunger and youth education.
Throughout April, guests can round up their in-store check to the nearest dollar to support the foundation. Those ordering online or through the Cousins Subs mobile app can add $0.25 or $0.50 to their order, with the option to give more by selecting multiple quantities.
“Our guests continue to show incredible generosity through the Round Up Campaign,” said Christine Specht, CEO of Cousins Subs. “Every contribution—no matter the size—helps us give back to the communities we call home.”
In addition, the Make It Better Foundation recently awarded grants to four organizations supporting local communities:
- First Stage received funding to provide Gold Field Trip Packages for underserved schools, offering classroom workshops and live theater experiences.
- H.A.V.E.N Mission, Inc. received support to provide emergency assistance to veterans, active-duty military personnel and first responders.
- Horwitz-DeRemer Planetarium received funding to support a digital system upgrade that enhances STEM learning experiences.
- Porchlight, Inc. received support for its Gear Up for Success program, providing essential work supplies to individuals preparing to enter the workforce.
Since the Make It Better Foundation was established in 2013, Cousins Subs has donated more than $1.4 million to support local nonprofits, fund college scholarships, provide nutritious meals and invest in programs that promote community health and wellness.
For more information about Cousins Subs and the Make It Better Foundation, visit www.cousinssubs.com/foundation.
Media Contact:
Kristen Tracy
Director of Communications
262-250-2802
About Cousins Subs
Wisconsin-based Cousins Subs®, a family-owned, fast casual sub shop established in 1972 by Bill Specht and his cousin, is driven by the mission to Believe in Better – both in the quality of food it serves and in the communities it supports. Cousins Subs and its franchisees operate nearly 100 sub sandwich shops in Wisconsin, providing guests with quality deli fresh and made to order grilled subs using only the freshest ingredients on its signature bread baked daily. For more information, visit www.cousinssubs.com. You can also find Cousins Subs on Facebook, LinkedIn, X, Instagram and TikTok.
