(MADISON, Wis.)—In a historic merger, CENTURY 21 Affiliated is expanding its footprint by partnering with CENTURY 21 Award in Southern California. CENTURY 21 Award has 15 offices throughout Southern California and is a top-five franchise.
“This new partnership with CENTURY 21 Award is the perfect fit for our franchise,” CENTURY 21 Affiliated CEO Dan Kruse said. “It gives us the opportunity to strengthen our brand and continue to be the top CENTURY 21 franchise in the world. Both companies are aligned in our philosophies and commitment to our clients, and we are excited to grow together.”
With the merger, CENTURY 21 Affiliated, the top-ranked franchise, will now have offices in three time zones (Pacific, Central and Eastern), 734 agents and 15 locations in Southern California. This is in addition to its current 995 agents and more than 60 offices across Northern Illinois, Michigan, Minnesota and Wisconsin.
“This is a rapidly evolving industry, and we are always looking for ways to continue to put our agents first,” CENTURY 21 Award President David Romero said. “This strategic partnership allows us to better serve our agents and their clients without compromising our core values. I truly believe this is the right move for both companies.”
This will be the first time that two CENTURY 21 franchises ranked in the top five have merged.
“I have had the pleasure of working with CENTURY 21 Affiliated and CENTURY 21 Award for many years and have watched them make a huge impact in their respective markets,” CENTURY 21 Real Estate President and CEO Mike Miedler said. “This partnership of industry powerhouses is going to bring a new level of client service and extraordinary experiences to Southern California’s home buyers, sellers and investors. I look forward to seeing all the success that lies ahead for their teams of relentless real estate professionals.”
In the upcoming months, CENTURY 21 Affiliated will work through operational logistics, with the goal of creating additional resources for its agents and clients.