Girls on the Run of South Central Wisconsin: Hosts virtual fundraiser presented by Chocolate Shoppe Ice Cream

MADISON, WI – February 2021 – Girls on the Run of South Central Wisconsin is pleased to announce that their premier fundraising event, the Sneaker Soirée, will take place virtually on Thursday, March 11th. The event begins at 6:00 pm. The organization expects it to be a night of joy and inspiration.

Girls on the Run also reports a new partnership for the event with Chocolate Shoppe Ice Cream. Sarah Deadman, Girls on the Run volunteer and Chocolate Shoppe Ice Cream representative shared, “After coaching Girls on the Run for the past four years, I am extremely excited to announce Chocolate Shoppe Ice Cream’s presenting sponsorship for the Sneaker Soiree. I have personally seen the effects that this program has had on girls and I have been honored to be a part of it. Especially during the past year, Girls on the Run has been an escape – helping them navigate challenges and grow into powerful, strong little girls during these tricky times.”

Christine Benedict, Executive Director for Girls on the Run, added, “we couldn’t be more excited to partner with a family-owned, family-focused company that prioritizes quality and innovation in their treats. Their commitment to community and supporting wellness for women and girls is inspiring.”

This year, the Sneaker Soiree is free and open to the public. It will feature a silent auction, cash raffle, and a sneak peek of Girls on the Run’s new GOTR for Grownups programming. More information and links to register, purchase raffle tickets, and explore the auction are available at: Opportunities are also still available to sponsor the event or donate to the silent auction. Interested donors can reach out to for details.

Proceeds from the Sneaker Soirée inspire local girls to find joy, health and confidence through running. Nearly 30% of Girls on the Run participants require a scholarship to participate in this empowering and transformational after-school program. No participant is ever turned away for an inability to pay for the program.

The organization strives to make progress towards a world where every girl knows and activates her limitless potential and is free to boldly pursue her dreams. Learn more about opportunities to coach, volunteer, donate, or sponsor programs and events at  


About Girls on the Run of South Central Wisconsin: Girls on the Run SCWI is a 501(c)(3) non-profit organization offering positive youth development programming in Columbia, Dane, Dodge, Green, Iowa, Jefferson, Rock, and Sauk Counties. Girls on the Run SCWI is an independent council of Girls on the Run International, which includes more than 200 councils in the U.S. and Canada. Girls on the Run inspires girls to be joyful, healthy and confident using a fun, experience-based curriculum which creatively integrates running. Trained volunteer coaches lead small teams through the research-based lessons which include dynamic discussions, activities and running games. Girls in 3rd-5th grade develop essential skills to help them prepare for adolescence and establish a lifetime appreciation for health and fitness. Since 2005, over 15,000 girls at over 100 program sites throughout South Central WI have benefited from Girls on the Run.