Cheeze Factory: Local Eatery Nets Spot on PETA’s ‘Top Faux-Fish’ List

Contact: Tapi Mbundure 571-383-4128; TapiM@peta.org

BARABOO — To celebrate the start of Pisces season on February 19, PETA scoured the country for the Top Faux-Fish Dishes of 2021—and local vegan favorite Cheeze Factory Restaurant has netted a spot on the list for its Fisch Fry Sandwich, which consists of two fried fish-free fillets served on a grilled ciabatta bun with lettuce, tomato, onion, and a side of tartar sauce. 

“Cheeze Factory Restaurant’s vegan twist on a takeout classic is the perfect fish-friendly way to celebrate Pisces season,” says PETA President Ingrid Newkirk. “Every eatery on PETA’s list is making a splash with diners who recognize fish as the sensitive individuals they are, are concerned about the state of our oceans and rivers, or just want to reduce their cholesterol.”

More fish are killed for food each year than all other animals combined. They slowly suffocate or are crushed to death when they’re yanked out of the oceans in huge nets, and the stomachs of those who survive are cut open on the decks of fishing boats while they’re still alive.

Each person who goes vegan saves nearly 200 animals every year; reduces their risk of suffering from cancer, heart disease, strokes, diabetes, and obesity; and can even help prevent future pandemics, as SARS, swine flu, bird flu, and COVID-19 all stemmed from confining and killing animals for food.

Other winners on PETA’s list include the Bagel & Lox from ESSEN in Cincinnati; the Spicy Salmon from Old Abe & Co. in Rochester, Minnesota; the Tuna Salad from Kindred in New Orleans; and the Phish & Chips from Earth Aloha Eats in Lahaina, Hawaii.

Each eatery will receive a framed certificate from PETA, which also offers lists of ready-to-heat vegan seafood products available at grocery stores and fabulous vegan fish recipes on its website.

PETA—whose motto reads, in part, that “animals are not ours to eat”—opposes speciesism, a human-supremacist worldview. For more information, please visit PETA.org or follow the group on TwitterFacebook, or Instagram.