Nelson Schmidt: Honored among world’s leading independent agencies

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Nelson Schmidt Is Honored Among World’s Leading Independent Agencies for 2016
Wisconsin-based marketing agency is the only U.S. representative in the 10th anniversary edition

MILWAUKEE, April 25, 2016 /PRNewswire/ — Nelson Schmidt Inc., a full-service marketing agency, is among the World’s Leading Independent Agencies for 2016, which is published by Campaign magazine and thenetworkone. Global marketers rely on this publication to learn about the independent agencies with the most original thinking in the world.

“For the past decade, we have published this annual collection of essays with Campaign,” said Julian Boulding, president & founder of thenetworkone, a London-based organization for independent marketing agencies. “The independent agencies you’ll find in this publication all have something radical and innovative to say to the world. They are driven by a passion, a commitment, a readiness to improve and to change, and the energy to grow through their own efforts, rather than primarily through acquisition.”

Inclusion in the World’s Leading Independent Agencies is decided by a joint editorial board of thenetworkone and Campaign. The publication is not a ranking by size, or success in awards festivals; rather, it recognizes the most innovative agencies and provides a series of inspirational articles written by the agency principals judged by the editorial board to be the most creative thought leaders in the marketing communications industry.

Nelson Schmidt is the only U.S. agency, and the only one based in all of North America, to be included in the 2016 compendium.

“To be recognized at this global scale, among the most innovating independent agencies from Finland to South Africa to Sri Lanka, is an incredible affirmation of the tremendous collaboration between our clients and the bright minds and creative talent at Nelson Schmidt,” said Dan Nelson, Jr., president & CEO. “To be the only agency in North America among the recipients of this honor is truly extraordinary. We still must be doing things right in good ol’ Milwaukee, Wisconsin, the birthplace of business-to-business marketing and a community with design excellence woven into our DNA.”

“In evaluating the 2016 candidates, Nelson Schmidt stood out as an agency that does not subscribe to limitations,” continued Mr. Boulding. “It’s not usual to see a mid-sized agency from Milwaukee, Wisconsin doing such outstanding work with top-quality clients around the globe. They’re challenging the norm in our industry, which is what the World’s Leading Independent Agencies is all about.”

To learn more about the Nelson Schmidt, its work and employment opportunities, please visit To read more about the 2016 World’s Leading Independent Agencies, visit