Zizzo Group: Hired by St. Josaphat Basilica Foundation to develop public relations strategy

Danielle Archiello


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MILWAUKEE – Zizzo Group (ZG) – the region’s most fearless, results-driven, integrated marketing firm – announced it has been selected by St. Josaphat Basilica Foundation to develop and execute a long-term strategic public relations plan to increase awareness of the local and national treasure.

The Basilica of St. Josaphat, located in the historic Lincoln Village of Milwaukee, is a Franciscan parish which has a captivating story of faith, historical significance and unmatched beauty. Built by Polish Immigrants who used salvaged materials from the U.S. Post Office and Custom House federal building from Chicago, it is often referred to as “an ignored wonder of the world.” The Basilica of St. Josaphat is home to a thriving ministry, school, food pantry, English as a second language program, and it is also used as a venue for many arts and cultural events.

St. Josaphat Basilica Foundation has selected ZG to formulate a strategic public relations plan that will heighten awareness of the significant strides the Foundation and its Board of Directors have made in its effort to care for the Basilica, implementing repairs and refurbishments, and putting the Basilica back into the international spotlight, where it justly belongs.

“We chose Zizzo Group because of its depth of expertise in strategic public relations and nonprofit marketing,” said Susan A. Rabe, president and CEO of St. Josaphat Basilica Foundation. “Zizzo Group’s strong ties to our community will be beneficial to create more awareness of our efforts to preserve the Basilica as a historical landmark in southeastern Wisconsin and across the state.”

“The St. Josaphat Basilica Foundation has done a remarkable job preserving and enhancing the Basilica of St. Josaphat while launching it into the arts and cultural center that it is,” said Anne Zizzo, president and CEO at Zizzo Group. “We are thrilled for the opportunity to get the word out about the Foundation’s efforts because without them, the Basilica wouldn’t exist. We support and sponsor many nonprofit organizations, and we are especially excited to help the Foundation grow its campaign and highlight the importance of their work.”

About St. Josaphat Basilica Foundation

The St. Josaphat Basilica Foundation is a Franciscan parish serving the greater Milwaukee area. Since 1991, the St. Josaphat Basilica Foundation and its Board of Directors have provided the guidance and leadership to all preservation, restoration or enhancement work for the Basilica. As one of the world’s most recognizable Polish American churches, the Basilica contains one-of-a-kind original artworks throughout the edifice. For more information, visit www.thebasilicafoundation.org.

About Zizzo Group

Zizzo Group is the region’s most fearless, results-driven, integrated marketing agency. The agency provides counsel to a wide range of regional and national business-to-business and consumer clients, creating programs that drive business and provide measurable results. Zizzo Group specializes in strategic marketing, advertising, public relations and social media, media planning and buying, creative services, new media development, branding, research, and conversation marketing.

A future 50 company and a top 10 Milwaukee-area advertising agency, Zizzo Group works with many leading brands. Zizzo Group has been recognized as one of Milwaukee’s “Best Places to Work” by Milwaukee Magazine. For more information, visit www.ZizzoGroup.com.