MILWAUKEE, Aug. 21, 2014 (GLOBE NEWSWIRE) — ARI Network Services, Inc.
(Nasdaq:ARIS) announced today that a leading marine manufacturer has
signed a professional services agreement naming ARI as its digital
marketing services agency of record.
This relationship builds upon an existing contract with the
manufacturer to develop and deploy a website solution paired with a
robust lead management system to support its established network of
more than 100 dealers.
ARI’s digital marketing strategy will complement those services to
drive more traffic to the manufacturer’s website and generate more
online leads employing tactics including search engine optimization,
email marketing, social media management, search engine marketing,
online reputation management and website analytics.
“The manufacturer recognizes that the development of its website is
just one element of a comprehensive digital strategy required to
attract prospects online and convert website visitors into leads for
its dealer network,” said Roy W. Olivier, President and CEO of ARI.
“ARI’s expanded digital marketing offerings allow us to enhance the
value proposition we offer all of our clients from major manufacturers
to single-location brick and mortar retailers.”
