Wisconsin Dental Association: Koss joins WDA Insurance Programs as marketing director

CONTACT: Carol S. Weber, APR, Director of Public Relations

PHONE: 414-755-4108 (direct); 414-315-9321 (cell)

EMAIL: cweber@wda.org

WEST ALLIS, WIS. – Lisa M. Koss, MSC is the new marketing director for Wisconsin Dental Association Insurance Programs and Professional Insurance Programs.

Koss brings nine years of professional experience to WDAIP and PIP. She’s responsible for promoting more than a dozen insurance products statewide to dentists, dental hygienists, accountants, lawyers, real estate brokers, appraisers and financial consultants.

Prior to joining WDAIP and PIP, Koss was marketing director at The Starr Group, an independent insurance and risk reduction agency, in Greenfield. She also volunteered with the South Suburban Chamber of Commerce in Franklin.

Koss, a Village of Caledonia resident, has a bachelor’s degree from the University of Wisconsin-Milwaukee. In 2010, she earned a certificate in marketing skills from the Business Marketing Institute.

The Wisconsin Dental Association was established in 1870. With more than 3,000 members statewide, the WDA represents 85 percent of all licensed dentists and a growing number of dental hygienists in Wisconsin. WDA members are committed to promoting professional excellence and quality oral health care. The WDA is headquartered in West Allis and has a legislative office in Madison. It is one of 53 constituent (state-territorial) dental societies of the American Dental Association – the largest and oldest national dental association in the world. For more information on the WDA, call 414-276-4520, visit our WDA.org website and find us on Facebook, Twitter, Pinterest, Flickr and YouTube.