WEDC: Names vice president of marketing

Contact: Tom Thieding, 608-575-9200 tom.thieding@wisconsin.gov

Link to Release: http://wedc.org/wedc-new-vp-of-marketing

MADISON – Wisconsin Economic Development Corporation CEO Paul Jadin announced today that Kelly Lietz has been named Vice President of Marketing for the state’s lead economic development organization.

“Some of WEDC’s key strategies are to promote Wisconsin as a business-friendly state, and market our services and advantages to Wisconsin-based and out-of-state companies to boost business growth and job creation,” Jadin said. “Kelly Lietz will lead WEDC’s efforts to coordinate ongoing marketing programs to build a strong brand for Wisconsin’s business environment and promote our business support capabilities.”

Kelly has over 15 years experience in marketing communications and public relations. Kelly most recently was the Vice President of Marketing for Park Bank in Madison and Corporate Communications Manager for Wipfli LLP, in Madison.