NBC15, Madison Area Chapter of Credit Unions, Second Harvest Foodbank of Southern Wisconsin: Credit unions collect donations to end hunger in southwestern Wisconsin

FOR IMMEDIATE RELEASE
CONTACT: Kris Tazelaar, Communications Manager, Second Harvest Foodbank; KrisT@shfbmadison.org; 608-216-7206

MADISON, Wis., November 8, 2012 – To help area families who struggle to have enough to eat while still meeting their other basic needs, Madison Area Chapter of Credit Unions will accept cash or check donations during the fourth annual End Hunger at a Credit Union. This event, which is part of the 17th annual NBC15 Share Your Holidays campaign, runs from October 29 – December 9 at participating credit union locations. Donations can be made in any amount through lobby or drive-up service. Select locations also offer online donations. Each $1 donated can provide 3 meals. Checks should be made payable to Second Harvest Foodbank of Southern Wisconsin.

About NBC15 Share Your Holidays to eliminate hunger
In its 17th year, the NBC15 Share Your Holidays to eliminate hunger campaign is the largest food/fund drive to help families and individuals facing hunger in southwestern Wisconsin, raising 22 million meals to date. In 2012, the campaign’s goal is to raise 1.7 million meals. The event is supported by many community partners: NBC15, Alliant Energy, Alliant Energy Center, American Family Insurance, Becker Law Office, S.C., BMO Harris Bank, Clear Channel Radio-Madison, Dean Health Plan, Econoprint, First Weber Group Foundation, Inc., Food Fight Restaurant Group, Ho-Chunk Gaming Madison, Hy-Vee, John Deere Financial, Joseph Henricks Photography, Life 102.5, M3 Insurance, Madison Area Chapter of Credit Unions, Metcalfe’s Market Hilldale – West, Oscar Mayer / Kraft Foods, pc/nametag, Roundy’s Supermarkets, Inc., Summit Credit Union, SVA, TDS Telecommunications Corporation, Two Men and a Truck, UW Health, Valpak of Madison, Wells Fargo, Whole Foods Market Madison, Wisconsin National Guard, Woodman’s Food Markets and our generous Grand Finale Mike’s Miracle Minute sponsors. For more information on NBC15 Share Your Holidays, visit www.secondharvestmadison.org (Event tab > NBC15 Share Your Holidays).

About Madison Area Chapter of Credit Unions
Madison Area Chapter of Credit Unions represents 17 participating credit unions with 60 locations and 307,200 member-owners. Credit Unions are financial cooperatives and we often work together for the benefit of our members and communities. Madison Area Credit Unions are members of the Wisconsin Credit Union League and the Credit Union National Association (CUNA). The mission of the Madison Area Chapter of Credit Unions is to provide financial education and support the community we serve. For more information and a list of credit unions, visit www.wdfi.org/fi/cu.

About Second Harvest Foodbank of Southern Wisconsin
Second Harvest Foodbank of Southern Wisconsin is a nonprofit organization committed to ending hunger in 16 southwestern Wisconsin counties through community partnerships. By focusing on a multipronged approach that includes food distribution, increasing participation in public and private food programs, and mobilizing the public, it serves nearly 141,000 people who struggle with hunger each year; 43% of whom are children. From July 1, 2011 to June 30, 2012 Second Harvest Foodbank, together with its more than 225 partner agencies and programs, provided nearly 11.5 million meals to those facing hunger. It is one of 200 members of Feeding America, the nation’s leading domestic hunger-relief charity. For more information, visit SecondHarvestMadison.org.

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