GemEx Systems: Introduces new, interactive website

From: GemEx Systems

6040 W. Executive Dr.

Mequon, WI 53092

Contact: Randall Wagner, GemEx Systems,

262-242-1111,

or Jordan Fox, 414-352-2645

(Mequon, WI, June 6, 2012) — GemEx Systems, Mequon, WI, has launched a new interactive website for diamond consumers and the industry. The website can be found at http://www.gemex.com.

Randy Wagner and Kurt Schoeckert founded GemEx in 1998. They invented the patented BrillianceScopeÒ Analyzer, a high tech analyzer that measures the brilliance, fire and sparkle of diamonds for consumers, diamond cutters, wholesalers, and retail jewelers. Recently GemEx developed their Ion hyper-personalized diamond engraving service, as well as new apps for telephones, iPads and Facebook.

According to Wagner, the new website includes important information on:

** The GemEx Ion, its associated holographic diamond viewer, and how to order personalization

** GemEx Light Performance Certificates

** GemEx Live Report: See the beauty of diamonds online

** Diamond brands with GemEx Certificates

** Retail jewelers that offer diamonds analyzed for light performance

** How diamond beauty is measured with the BrillianceScope

** GemEx Apps, allowing you to see the actual Light Performance of a diamond on a computer, iPad or iPhone

** Links to Facebook, You Tube, Linkedin, Twitter

** Educational videos

** GemEx news and events

** Access (for the diamond industry) to GemExcellence training including videos and powerpoint

“Our interactive website allows you to conveniently compare quality diamonds, and share diamond reports with family and friends,” says Wagner.

“Our company does not sell diamonds,” he points out. “We do help you choose a beautiful diamond with a scientifically proven Light PerformanceÒ Certificate. GemEx certificaton enables you to know you are buying and wearing a beautiful diamond with superior brilliance, fire and sparkle. You will have a beautiful diamond that will get noticed and stand out in the crowd.”

Wagner states, “The beauty of a diamond should be the most important factor when choosing a diamond.” More than 2.5 million diamonds have been certified by GemEx and sold by retail jewelers throughout the U.S.A., United Kingdom, Europe, India, Hong Kong and China.