Dahl Subaru: Receives Subaru of America 2012 Subaru Stellar Care Award

CONTACT:
Tyler Dahl
Dahl Subaru
712 4th Street South
La Crosse, Wis. 54601
Phone: (608) 784-9600
E-mail: [email protected]

-Award Recognizes Dealer Excellence in Customer Service –

Cherry Hill, N.J. — Subaru of America, Inc. today announced that Dahl Subaru of La Crosse, Wis. is one of an elite group to be a recipient of the prestigious Subaru Stellar Care Award.

“The Subaru Stellar Care Award is given to top ranking Subaru dealers who deliver an exceptional ownership experience to our customers,” said Bill Cyphers, senior vice president, sales for Subaru of America. “Award recipients meet the high Stellar Care benchmarks for customer satisfaction, brand representation, and operational excellence. Our brand has enjoyed record sales for the past three years and this success is in large part due to the excellence of our retail body.”

Developed by Subaru of America in cooperation with Subaru dealers, the Stellar Care program focuses on delivering an excellent ownership experience to Subaru customers. The program has as its focus that developing positive, long-term relationships with Subaru customers is a fundamental part of daily business for a Subaru retailer.

“All Subaru dealerships deliver a high quality experience to our customers,” said Cyphers, “but the Stellar Care Award winners excel in the way they take care of their customers and represent the Subaru brand.”

The highly coveted award does not come easily. Less than ten percent of all Subaru dealers have received the Subaru Stellar Care Award. To be named as a Stellar Care recipient, Subaru dealers must dedicate significant time and resources to the customer experience throughout the year. Performance measures for the program range from participation in all customer-focused Subaru programs to maintaining a customer-friendly, inviting facility. Dealers must also achieve outstanding satisfaction scores for all key areas in Sales and Service.

Dahl Subaru is located at 712 4th Street South in La Crosse, Wis. For more information, please visit http://www.dahlsubaru.com or contact Tyler Dahl via phone at (608) 784-9600 or via email at [email protected].

About Dahl Automotive

With the Subaru franchise awarded to Dahl in 1982, Dahl Subaru has enjoyed 30 years of growth as the sales leader in All-Wheel-Drive vehicles in the coulee region. The expanding company, currently celebrating over 100 years in the car business, now employs more than 150 team members. It has dealerships in La Crosse and Onalaska, WI., offering a vehicle lineup of Subaru, Mazda, Hyundai , Ford, and Lincoln; as well as the Winona, Minnesota location offering Toyota models.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit http://www.subaru.com.