Contact: Marty Ellery
(414) 224-0210
mellery@n-s.com
MILWAUKEE – July 6, 2011 – Nelson Schmidt Inc., a leading full-service marketing communications agency, has been selected by Dichtomatik Americas to update and revitalize its brand.
Dichtomatik Americas is a division of Freudenberg Group, a diversified global leader in sealing and non-woven technologies headquartered in Weinheim an der Bergstrasse, Germany. In its initial engagement, Nelson Schmidt will provide Dichtomatik Americas with a new brand architecture, message platform, design guidelines and catalog copy and design. The account will be managed out of Nelson Schmidt’s Madison, Wis. office and by the client out of its primary office and distribution center in Shakapee, Minn.
“Following several significant acquisitions in North America, we are seeking to develop an integrated brand,” said Axel Reichert, Dichtomatik Americas’ director of marketing. “We selected Nelson Schmidt based on its reputation for smart brand strategy and executional excellence in B2B marketing.”
Nelson Schmidt’s experience in global manufacturing and distribution includes Honeywell, Alliance Laundry Systems and Bostik Inc.
“Global distribution is a core competency of our agency,” said Dan Nelson Jr., president of Nelson Schmidt. “Dichtomatic Americas is a leader in the industry and we look forward to helping them deliver world-class marketing communications in order to build their business.”
