In Defense of Animals: Madison restaurants celebrate “World Go Vegan Week” by offering vegan pizza

Madison, Wis. (October 24, 2011) – From October 24 – 31, Glass Nickel and Ian’s Pizza in Madison, Wisconsin will offer a vegan cheese pizza in honor of World Go Vegan Week, sponsored by In Defense of Animals (IDA). World Go Vegan Week shines a spotlight on the treatment of animals in factory farms, and the impact of animal agriculture on the environment, world hunger, and everyone’s health.

Glass Nickel Pizza Co.
5003 University Ave.
Madison, Wisconsin 53705
608-218-9000
http://www.glassnickelpizza.com/

Glass Nickel Pizza Co. – second location
3191 Muir Field Rd
Madison WI, 53719
608-848-4877

Ian’s Pizza – “Butternut Squash Ratatouille” – features squash, tomatoes, onions, garlic, and capers all roasted in olive oil, topped with Daiya vegan cheese.

319 N Frances St.
Madison, WI 53703
608-257-9248

Ian’s Pizza – second location
115 State St.
Madison, Wisconsin 53705
608-257-9248

The vegan lifestyle is picking up steam – celebrities like Ellen DeGeneres, Lea Michelle, Carrie Underwood, Emily Deschanel, Tobey Maguire, and Bill Clinton have all made this compassionate and healthy lifestyle choice. While the number of vegetarians is growing every year, the number of non-vegetarians who order vegan meals at restaurants is also growing dramatically. The National Restaurant Association named vegan entrees a “hot trend” for 2011. Consider these facts:

57% of all restaurant patrons sometimes, often, or always order a vegan/vegetarian item when dining out. (Zogby International)
The health and eco-conscious population contributed to the growth of a $1.2 billion market for vegan goods, primarily substitutes for dairy, egg, cheese and meat products. (New York Times, Jan. 11, 2007)

35% of adults aged 45 – 64 regularly consume vegan foods and milk alternatives, such as soy or rice milk. (Mintel Consumer Intelligence Survey)

“World Go Vegan Week is a celebration of compassion,” said Hope Bohanec, Grassroots Campaigns Director for In Defense of Animals (IDA). “The goal is to make it even easier to eat a vegan meal, and what better way than being able to order a quick pizza?” For more information on World Go Vegan Week and veganism, please visit: http://www.idausa.org/campaigns/vegan/vegan.html.

###