Wis. Sustainable Business Council: Sustainable business leaders to meet in Neenah

CONTACT: TOM EGGERT, 608.267.2761

Neenah, WI December 8th, 2010– The WI Sustainable Business Council is offering media outlets in Wisconsin unique access to some of the state’s leading experts in sustainability. Manufactures, educators and business professionals will gather December 8th 2010 at Miron Construction in Neenah Wisconsin for the one day Wisconsin Sustainable Business Council 3rd Annual Conference: Businesses exchanging pragmatic ideas and practices for sustainability

Possible Story Ideas: Why Wisconsin Businesses Are Becoming More Energy Efficient

Becoming more energy efficient can save you money? Learn why so many companies are taking steps to becoming more energy efficient. Hear from the experts in this field who can share insight into the world of energy efficiency and energy technology.

* Paul Oswald, CEO, Environmental Systems, Inc, Brookfield WI
* Mike Potts, President, Orion Energy Systems, Manitowoc WI
* Mike Dillon, Manager Environment and Risk Management, SCA Tissue, Neenah WI

The Economics of Sustainability and How it Improves Your Bottom Line

More and more businesses are evaluating how their decisions will impact the triple bottom line – considering consequences on People, Profits and Planet. Understand the economic benefits of integrating the triple‐ bottom line into your business strategy.

* Gary Kusnierz, VP Performance Excellence, Affinity Health Systems, Oshkosh WI
* Shane Lauterbach, President, Lauterbach Group, Sussex WI
* Jeff Neubauer, CEO, Kranz Inc, Racine WI How Businesses Are Communicating Their Sustainability Goal

Businesses are changing the way they communicate their sustainability initiatives. Learn all about social media platforms such as Facebook, Twitter, LinkedIn, Four Square, etc. Get ready to explore how technology can enable sustainable businesses to connect with their customers on a different level.

* Lisa Quezada, Sustainable Development Policy Manager, MillerCoors, Milwaukee WI
* Lisa Geason‐Bauer, President, Evolution Marketing, Oconomowoc WI
* Majo Thurman, Director Environmental Health and Safety, Rockwell Automation Inc., Milwaukee WI

Building Your “Green” Team

Learn the best practices in internal organization around sustainability and why so many companies are developing green teams.

* Dan Andersen, Corporate Safety, Environment, and Energy Director, Phillips Plastics, Eau Claire WI
* John Mourand, Corporate Manager Environmental and Energy Services, Briggs and Stratton, Milwaukee WI
* Randy Peterson, Vice President Engineering, Corporate Services and Sustainability, Lands End, Dodgeville WI

The Wisconsin Sustainable Business Council Conference will be held December 8th, 2010 from 7:45am to 6:00pm at Miron Construction Co., Inc.’s corporate office, located at 1471 McMahon Dr. Neenah, WI. For additional information regarding the council, the conference, or to specifically set up interviews with keynote speakers, please contact sustain@bus.wisc.edu, Tom Eggert at 608 267‐2761 or visit the conference website: http://www.bus.wisc.edu/sustainability/council/2010‐annual‐conference/. Registration is available at https://www.brownpapertickets.com/event/135978.