Discover Mediaworks: Opens online sales for Discover Wisconsin

Contact: Mark C. Rose, Chief Executive Officer, 715-477-1500

Integrated media expert Matt Smith to head up new division as Online Sales Manager

MADISON – Discover Mediaworks Inc., an industry leader in integrated communications, high-definition video and strategic media services, is pleased to announce that Matt Smith has joined the company as Online Sales Manager for the popular television series Discover Wisconsin. The longest-running tourism show in the country, Discover Wisconsin is produced by Discover Mediaworks and is the company’s flagship program. Weekly television and radio episodes of Discover Wisconsin air on broadcast, cable and satellite stations throughout the nation, and the series has a robust online component.

“Discover Wisconsin generates such great, positive response from viewers and listeners, and the show’s online presence has just taken off,” says Mark C. Rose, chief executive officer of Discover Mediaworks. “We have long set a high standard for blending technology, creativity and top media production to tell compelling stories. With Matt on board, we’re matching Discover Wisconsin’s online excellence with the highest, most professional level of sales support in our industry.”

Smith comes to Discover Mediaworks with an extensive background in developing sales programs and integrated, diverse media campaigns for local and national clients. His broadcast experience includes a successful tenure as a Wisconsin radio station general manager, as well as more than 15 years of experience in marketing, sales and sales management. At Discover Mediaworks, Smith will be in charge of putting the power of online and broadcast media to work for Discover Wisconsin’s valued advertisers and community partners.

Discover Mediaworks is a full-service production and integrated-communications company offering video production, online solutions, and complete strategic communications services to clients nationwide. The company produces its own broadcast programming and a wide variety of work for other clients. Discover Mediaworks has corporate headquarters in Eagle River and one of the state’s largest full-service production facilities in Madison. For more information, visit