University of Wisconsin-La Crosse to Share Webcasting Strategies for Fundraising, Student & Alumni Outreach

Communications professional to outline key role of Mediasite in reaching
         untapped audiences and expanding eLearning across campus


   WHO:    Jim Jorstad, Director of Educational Technologies, University of
           Wisconsin-La Crosse

   WHAT:   The presenter will explain innovate strategies for higher
           education institutions using Sonic Foundry, Inc.’s (
           Mediasite webcasting platform, including:

           — Encouraging faculty who adopt technology early to act as
              change-agents and increase classroom capture throughout campus

           — Leveraging the power of “Edu-tainment” in targeted alumni
              outreach to support a multi-million dollar fund drive

           — Enhancing global communication, professional development,
              training & campus events

   WHEN:   Tuesday, March 25, 2008 11:00 a.m. Central

   WHERE:  To register for this complimentary online webinar, visit:
  or call 608.443.1600.

  About Sonic Foundry, Inc.

Founded in 1991, Sonic Foundry (NASDAQ:SOFO) (NASDAQ: is the recognized market leader for rich media communications and knowledge management, providing enterprise solutions and services that link an information-driven world. Based in Madison, Wisconsin, the company has received numerous awards including the 2007 Frost & Sullivan Global Market Leadership Award, Ziff Davis Media’s Baseline Magazine’s sixth fastest-growing software company with sales under $150 million and Deloitte’s Technology Fast 500. Named a Bersin & Associates 2007 Learning Leader, Sonic Foundry’s webcasting, lecture capture and knowledge management solutions are trusted by education institutions, Fortune 500 companies and government agencies for a variety of critical communication needs. Sonic Foundry is changing the way organizations communicate via the web and how people around the globe receive vital information needed for education, business, professional advancement and safety. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.

Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for Sonic Foundry’s products, its ability to succeed in capturing significant revenues from media services and/or systems, the effect of new competitors in its market, integration of acquired business and other risk factors identified from time to time in its filings with the Securities and Exchange Commission.

   Press Contact:
Tammy Kramer
[email protected]

PRNewswire — March 24

Source: Sonic Foundry, Inc.

Web site: