‘Ideas to Profits’ Conference: October 1-2, 2008 at Radisson Paper Valley

‘Ideas to Profits’ Conference: October 1-2, 2008 at Radisson Paper Valley
Hotel ­ Appleton, WI

Released: July 8, 2008

WHITEWATER — The annual ³Ideas to Profits² Conference, sponsored by the
Wisconsin Innovation Service Center (WISC), Whitewater, will be held Oct.
1-2, 2008 in Appleton, WI at the Radisson Paper Valley Hotel. This will be
the first time the event has been held in the ³Near North² area of
Wisconsin. Also, for the first time, a juried Inventors¹ Showcase and
Competition will be featured. Inventor and Entrepreneur Clubs in Wisconsin
are working with WISC to promote the competition, which is open to anyone
with an idea to share.

Keynote speakers are Lt. Governor Barbara Lawton on Thursday and Guerrilla
Marketing author Al Lautenslager on Wednesday. During the conference, Fox
Valley FIRST will present robotics programs. Other robotic platforms will
also be highlighted.

There will be more than 25 workshops provided by patent lawyers, CEOs,
business development specialists, and marketing and engineering experts.
Topics include assessing the market for new products, creating competitive
advantages with the right intellectual property protection, designing and
testing affordable prototypes, financing a start-up, promoting a new
product, and targeting potential business partners. Again this year¹s
conference features a special track for manufacturers looking to embrace
innovation.

To date conference sponsors include: Von Briesen & Roper, Wisconsin
Technology Council, Caliendo Promotions, Inc., Time Warner Business Cable,
Ingenium Technologies, WE Energies, Center for Advanced Technology and
Innovation, Wisconsin Manufacturing Extension Partnership and Trachte
Building Systems.

WISC was founded in 1980 at UW-Whitewater and is a national service that
offers new product assessments, competitive intelligence searches, current
and potential distributor and customer assessments, and licensing and
strategic partner searches. It has investigated more than 8,000 product and
market opportunities for individual inventors and companies, and has earned
a national reputation for helping inventors, entrepreneurs, and companies
make informed product and market decisions.

For more information or to register for ³Ideas to Profits² visit:
http://academics.uww.edu/business/innovate/workshops.htm
or contact WISC
at (262) 472-1365 or [email protected] .