Open house the way to attract potential buyers

Julia Foster, 877-MY-FIZBER
[email protected]

FSBO Sellers Try New Tactics to Attract Home Buyers by Holding Open Houses; Launches an “Open House” Feature for Their Real Estate Listings

MADISON, Wis.–(BUSINESS WIRE)–, a real estate website, announces the launch of listings with Open House information. Every property listing home owners place with has now the capability to also give potential clients information about the open house schedule, giving buyers the opportunity to meet sellers in person and giving sellers the opportunity to close the deal.

Clearly the new year has started as a buyer’s market, the kind we have not seen since the 1990s. With the property market slowing down, gone are the days when vendors could hope to find a buyer without suffering the indignity of having legions of the public traipse through their homes. Homeowners who sell for-sale-by owner (without an agent; also called “fizbers”) are encouraged to host open houses and make open house date and time available on their property listings online.

After two months waiting in frustration for a buyer for their two-bedroom single family house in Madison, WI, Nancy J., was driven to follow the example of a neighbor – and allow the public into her home. For one day only, they held an “open house”, where prospective buyers could wander around at their leisure. “The idea was that people could come and have a wander without feeling under any pressure,” says Nancy. “We had about seven couples round, one of whom showed a great interest.”

“I do recommend that buyers go to open houses, especially when you are starting your home search, as it is a good way to get to know the market better and explore homes that are for sale – you can see 5, 10 or more in some markets in one afternoon,” says Julia Foster, VP of Marketing at

With the market slower, however, sellers are having to be a little more welcoming. Hosting an open house is becoming increasingly popular.


As a real estate website, features all kinds of properties including single and multi-family houses, condos, land for sale in Marshfield, WI (, and provides a facility for its users to advertise their property for private sale nationwide.

For more information, please visit