AT&T U-verse Arrives in Northeast Wisconsin

Northeast Wisconsin Customers Benefit From Advanced Technology, Compelling Features and Video Choice

GREEN BAY, Wis., June 26 /PRNewswire-FirstCall/ — Northeast Wisconsin-area residents have a new — and better — choice for their television and communications services. AT&T Inc. (NYSE:T) today announced the launch of AT&T U-verse(SM) TV and AT&T U-verse High Speed Internet in the area. AT&T is now taking orders for the service and will begin installing services for new customers on June 30.

AT&T U-verse brings together your TV, broadband and AT&T wireless services — all on one bill — with unique features that provide a new level of integration, convenience and control. AT&T U-verse services are all delivered over AT&T’s advanced Internet Protocol (IP) network.

Customers can currently order AT&T U-verse services in parts of more than a dozen local communities, including Appleton, Fond du Lac, Green Bay and Oshkosh. AT&T will make U-verse services available to more homes throughout the area on an ongoing basis. The service is also available in parts of the Milwaukee and Racine metro areas.

“We’re thrilled to be able to provide more customers in Wisconsin with real choice in television services,” said Scott T. VanderSanden, president of AT&T Wisconsin. “Thanks in part to the passage of the Wisconsin Video Competition Act, AT&T is bringing new and innovative video products to more Wisconsin consumers.”

AT&T is the only national service provider to offer a 100 percent IP-based television (IPTV) service. IP technology helps make AT&T U-verse TV one of the most dynamic and feature-rich services available today, with advanced capabilities customers don’t get from other providers and access to more than 40 High Definition (HD) channels.

“With AT&T U-verse, consumers now have a new choice for TV that offers more HD channels, includes in most plans a DVR that can record up to four channels at once and is 100 percent digital for superior picture quality,” said John DeVaul, AT&T general manager for Wisconsin. “With professional installation included, programming options like Big Ten Network and NFL Network in HD and up to one month free and $100 cash back, there is no better time to make the switch.”

Where available, local AT&T U-verse customers can enjoy numerous TV benefits, including:

— An attractive selection of TV packages. You can choose from a variety of subscription options that feature up to 320 channels, including digital music, local, movie and sports programming, as well as premium Spanish-language and international packages. All packages include HD-capable equipment, and most packages include an HD-capable digital video recorder (DVR). (More receivers can be added for $5 each a month.)

— More HD channels than the major local cable providers, with an extensive lineup of more than 40 HD channels. U-verse TV supports both 720p and 1080i formats. Access to HD service is $10 a month with any U-verse TV package.

— The ability to set your DVR from any location. With AT&T Yahoo! Web and Mobile Remote Access to DVR, you can schedule recordings from any Web-connected PC or compatible AT&T mobile phone (wireless service charges apply) by using your AT&T High Speed Internet account.

— The ability to record up to four programs at once using a DVR (up to four standard definition programs or two HD and two standard definition programs) — another feature exclusive to AT&T U-verse TV.

— AT&T Online Photos from Flickr, which lets you simply and conveniently browse the photos you’ve uploaded to and watch slide shows on your U-verse TV screen from the comfort of your couch.

— AT&T U-bar, which brings customizable weather, stock, sports and traffic information to the U-verse TV screen, without interrupting the current program. AT&T High Speed Internet subscribers can personalize the U-bar from the AT&T portal to display weather at specific locations, your personal stock portfolio and scores for your favorite sports teams.

— YELLOWPAGES.COM TV, for fast and easy searches to find local businesses and other information via your TV screen.

— AT&T Yahoo! Games, so you can now play your favorite online games — including Sudoku, Solitaire, JT’s Blocks, Mah-jongg Tiles and Chess — on the TV screen.

— Built-in Picture-in-Picture, which lets you channel-surf on any television without leaving the program you’re watching.

— A growing Video On Demand (VOD) library with one-touch access to movies and events.

— Advanced search to find upcoming linear or VOD programs by using the title or an actor’s name.

— Easy-to-use parental controls to block live programs, recorded programs or videos by specific channel or ratings.

— Specially designed U-verse receivers. All U-verse receivers are HD-capable and include universal remote controls with backlit buttons and one-touch access to VOD, recorded TV and other popular U-verse features.

AT&T U-verse offers multiple combinations of TV and Internet packages to customize your experience. U-verse TV offers five programming packages — U100, U200, the popular U300 and U400 packages, plus U-family, a market-leading family-friendly programming option. Current AT&T U-verse TV pricing starts at $44 a month, depending on the selected programming package (taxes, fees and other monthly charges apply).

Professional installation of all U-verse services is included for new U-verse TV customers, and you also get a 30-day money-back guarantee. Customers who order a qualifying programming package by phone through Sept. 20, 2008, are eligible to choose a free month of the U200, U300 or U400 package or a $50 cash-back redemption by gift check. Customers who order a qualifying TV package online will receive a free month of the TV package. Additional cash-back offers are available to qualifying customers who bundle Internet service.

AT&T U-verse High Speed Internet offers more bandwidth and faster available speeds to meet the needs of every consumer or small business broadband user, including four package options:

— Max: Downstream speeds up to 10.0 Mbps, upstream speeds up to 1.5 Mbps
— Elite: Downstream speeds up to 6.0 Mbps, upstream speeds up to 1.0 Mbps
— Pro: Downstream speeds up to 3.0 Mbps, upstream speeds up to 1.0 Mbps
— Express: Downstream speeds up to 1.5 Mbps, upstream speeds up to 1.0

All AT&T U-verse High Speed Internet packages include wireless home or office networking at no extra cost, giving customers the freedom to access online photos, receive and send large data files, view streaming video and access other high-bandwidth applications from a wireless-enabled laptop or other device. Subscribers also receive virtually unlimited e-mail storage, powerful anti-virus and anti-spam software and access to the nation’s largest Wi-Fi network with free unlimited connectivity at more than 17,000 hot spot locations, including more than 7,000 U.S. company-operated Starbucks locations.

AT&T is expanding U-verse services in Wisconsin thanks in part to legislation co-written by Rep. Phil Montgomery, R-Ashwaubenon; and Sen. Jeff Plale, D-Milwaukee; and sponsored by numerous legislators, including Sen. Dave Hansen, D-Green Bay. The Video Competition Act, signed by Gov. Jim Doyle, provides an environment that encourages new video providers, such as AT&T, to invest in Wisconsin to compete against incumbent cable providers.

“The Video Competition Act is helping bring a real alternative to cable TV to families across Wisconsin,” Montgomery said. “In addition to this new competition in the Green Bay and Fox Cities area, cable competitors are receiving new state franchises in other parts of the state and bringing needed choice to residents in those areas.”

Hansen said: “This is what the Video Franchise Act was all about — opening up competition to give consumers greater choices in the video market and creating new jobs like those resulting from this new system.”

AT&T is deploying next-generation AT&T U-verse services as part of its mission to connect people with their world, everywhere they live and work, and do it better than anyone else. Through AT&T U-verse and the company’s 100 percent IP platform, consumers will benefit from integrated AT&T services across the three screens they value most: the TV, the PC and the wireless phone.

For additional information on AT&T U-verse — or to find out whether it’s available in your area — visit, call 800-ATT-2020 or visit one of the following AT&T retail locations:

— 677 Bay Park Square Mall, Green Bay
— 1981 E. Mason St., Green Bay
— 2605 S. Oneida St., Ashwaubenon
— 4347 W. Wisconsin Ave., Appleton
— 1150 S. Koeller Road, Oshkosh
— 187 N. Pioneer Road, Fond du Lac

About AT&T

AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world’s most advanced IP-based business communications services and the nation’s leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. In 2008, AT&T again ranked No. 1 on Fortune magazine’s World’s Most Admired Telecommunications Company list and No. 1 on America’s Most Admired Telecommunications Company list. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at

(C) 2008 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

Note: This AT&T news release and other announcements are available as part of an RSS feed at For more information and detailed disclaimer information, please review this announcement in the AT&T newsroom at

AT&T High Speed Internet provided by AT&T Internet Services with customized content, services, and applications from Yahoo! Inc. Yahoo!, the Yahoo! logos and other product and service names are the trademarks and/or registered trademarks of Yahoo! Inc.

IMPORTANT OFFER INFORMATION: All promotional offers expire 9/20/08. Service not available in all areas; Residential customers only; Prices, programming, and offers subject to change without notice; AT&T High Speed Internet refers to U-verse enabled product; The identified “up to” speeds are maximum downstream rates for Internet access service which may vary and are not guaranteed; Actual speed achieved depends on customer location, line condition, and use of other U-verse services; Credit and other restrictions apply; Channel counts include optional channels available in plan; Wireless networking may require adapter purchased separately; Fiber-optics apply to part or all of the network depending on your location. Other Charges: Taxes, video cost recovery fees, and other fees extra; Equipment rental fees included in monthly service charges. Installation Offer: Offer ends 9/20/08. No charge for standard professional installation for new AT&T U-verse customers ordering U-verse TV. 30 Day Money-Back Guarantee Offer: Offer ends 9/20/08. Residential customers ordering new U-verse service may cancel all AT&T U-verse services within 30 days from service activation; Money-Back Guarantee includes adjustment only of initial installation charges and one month service charges, if paid; Customer is responsible for all additional charges including but not limited to Video on Demand, Pay Per View, international calls and other pay-per-use charges, and non-returned equipment charges. Free Month of Service or $50 Cash Back: Offer ends 9/20/08. Residential customers ordering new U-verse 200 or higher TV plan. Free Month of Service applied as bill credit for 1 month standard monthly charge for qualifying TV plan only. Video On Demand (VOD) Pay Per View, and other charges not included. $50 Cash Back redemption details provided to customer 30 days after activation. Cash back redemption requires customer to retain qualifying service a minimum of 30 days and at time processing of reward is completed. Check may not be used to pay for local telephone service provided by AT&T. Check sent to customers 4-6 weeks following redemption of reward to eligible customers Geographic restrictions apply to AT&T U-verse. Call or go to to see if you qualify. Free Month of Service Online Orders Only. Offer ends 9/20/08. Residential customers ordering new U-verse 200 or higher. Free months of Service applied as bill credit for 1 month standard monthly charge for qualifying TV plan only. Video On Demand (VOD) Pay Per View, and other charges not included. U-verse service is only available in limited areas.

First Call Analyst:
FCMN Contact: [email protected]

Source: AT&T Inc.

CONTACT: Chris Bauer of AT&T Inc., +1-414-520-3535, [email protected]

Web site: