TrafficCast Intl: Announces Launch of DynaFlow

MADISON, Wis., Jan. 9 /PRNewswire/ — TrafficCast International, Inc., the leader in real-time traffic data aggregation and analysis, announces the product launch of Dynaflow(TM), real-time road speeds for interstates and major arterials. The products are now offered for major roads in the US.


Using patented technology, Dynaflow dynamically models traffic flow in real-time, integrating detailed historical data for virtually all Class I, II, and III roads in the US with a range of real-time data inputs from public and private sources. Proprietary analytic technology adjusts to the characteristics of the source data to provide road speed estimation and predictions in real time. Algorithmic feedback mechanisms adjust baseline trend data to further refine modeling and enhance both accuracy and confidence levels of estimates and forecasts.


For drivers, Dynaflow will facilitate visual representation of all meaningful congestion impacts on their routes. Designed for the range of traffic information applications and delivery platforms, Dynaflow integrates historic traffic patterns, real-time incidents, construction and weather to enable “red-yellow-green” advisories as well as detailed link-by-link speed estimates.


“TrafficCast is pleased to introduce Dynaflow to the interactive navigation market,” said Connie Li, President/CEO of TrafficCast International. “Our expertise in traffic data analysis, traffic modeling and more than 10 years of historical traffic data archives enable us to bridge real-time data with historic patterns to provide the comprehensive road speed coverage that the market demands. Our models offer a seamless data feed of real-time and predictive road speeds across navigation map data links, critical to the emerging expectations of personal navigation devices and other mobile services.”


“This product is exactly what is needed to bring navigation devices to the next level,” said James Oyang, President of Pharos Science and Applications, Inc. “Dynaflow will significantly enhance the utility of navigation devices. Our clients want full-coverage traffic flow data delivered within the map interface. Dynaflow will fill in the existing, huge data gaps and increase utilization of Pharos navigation devices.”


About TrafficCast International, Inc. TrafficCast International is the leading provider of digital traffic data, with patented software and predictive models to produce route-specific real-time traffic information and travel time forecasts for traditional and emerging traffic information markets. For more information, see http://www.trafficcast.com/ .