Sonic Foundry CEO to Present at Streaming Media West 2007 Conference and Exhibition

More than 2,500 executives expected to attend conference and learn best practices for online video applications within the enterprise

MADISON, Wis., Nov. 7 /PRNewswire-FirstCall/ — Sonic Foundry(R), Inc. (NASDAQ:SOFO) , a leader in automated rich media communications technology, today announced chairman and CEO Rimas Buinevicius will be a featured speaker at the Streaming Media West Conference and Exhibition at the San Jose McEnery Convention Center in San Jose, CA. Mr. Buinevicius will participate in the panel session “The Enterprise Streaming Ecosystem,” addressing the growing acceptance and appreciation of streaming media within the enterprise, as well as the expectations of the user base.

Attended by more than 2,500 executives last year, the Streaming Media West Conference covers both the business of online video and the technology of streaming, downloading, webcasting, Internet TV, IPTV and mobile video. The conference also addresses both corporate and consumer business, technology and content issues in the enterprise; advertising, media and entertainment; broadcast and education markets.

In just a few years since it was first introduced, Sonic Foundry’s Mediasite(R) product and service offering has set the standard as a transformational communication medium for delivering critical information and sharing knowledge. The patented Mediasite webcasting and content management system automates the capture, management, delivery and search of multimedia presentations (combining audio, video and accompanying graphics) for live or on-demand viewing. To showcase the expert knowledge captured by Sonic Foundry customers, the company launched — the first searchable website that features thousands of publicly-available presentations given at major universities, businesses and local, state and federal agencies.

The presentation is scheduled for Wednesday, November 7, 2007 at 3:00 p.m. PST. During the conference, Mr. Buinevicius will also accept two Streaming Media Magazine Readers’ Choice Awards on behalf of the company for Best Webcasting Appliance and Best Webcasting Platform.

About Sonic Foundry(R), Inc.

Founded in 1991, Sonic Foundry (NASDAQ:SOFO) is a technology leader in the emerging rich media communications marketplace, providing enterprise solutions and services that link an information driven world. Sonic Foundry is named on Ziff Davis Media’s Baseline Magazine’s list of the top ten fastest-growing software companies with sales under $150 million and named one of Deloitte’s Technology Fast 500 companies. Voted Best Webcasting Platform and Best Webcasting Appliance in the Streaming Media Magazine Readers’ Choice Awards, the company’s solutions are trusted by education institutions, Fortune 500 companies, and government agencies for a variety of critical communication needs. Sonic Foundry is changing the way organizations communicate via the Web and how people around the globe receive vital information needed for work, professional advancement, safety and education. Sonic Foundry is based in Madison, WI. For more information about Sonic Foundry, visit the company’s Website at

Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for Sonic Foundry’s products, its ability to succeed in capturing significant revenues from media services and/or systems, the effect of new competitors in its market, integration of acquired business and other risk factors identified from time to time in its filings with the Securities and Exchange Commission.

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Source: Sonic Foundry, Inc.